During a survey carried out in 2021 among marketers from across the globe, 97 percent of respondents indicated that content marketing was part of their overall marketing strategies. The share increased by 20 percentage points compared to the value reported in 2019.
Share of organizations with a content marketing strategy in place worldwide from 2019 to 2021
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Semrush. (February 17, 2022). Share of organizations with a content marketing strategy in place worldwide from 2019 to 2021 [Graph]. In Statista. Retrieved June 27, 2022, from https://www.statista.com/statistics/251437/companies-with-defined-content-marketing-strategies-worldwide/
Semrush. "Share of organizations with a content marketing strategy in place worldwide from 2019 to 2021." Chart. February 17, 2022. Statista. Accessed June 27, 2022. https://www.statista.com/statistics/251437/companies-with-defined-content-marketing-strategies-worldwide/
Semrush. (2022). Share of organizations with a content marketing strategy in place worldwide from 2019 to 2021. Statista. Statista Inc.. Accessed: June 27, 2022. https://www.statista.com/statistics/251437/companies-with-defined-content-marketing-strategies-worldwide/
Semrush. "Share of Organizations with a Content Marketing Strategy in Place Worldwide from 2019 to 2021." Statista, Statista Inc., 17 Feb 2022, https://www.statista.com/statistics/251437/companies-with-defined-content-marketing-strategies-worldwide/
Semrush, Share of organizations with a content marketing strategy in place worldwide from 2019 to 2021 Statista, https://www.statista.com/statistics/251437/companies-with-defined-content-marketing-strategies-worldwide/ (last visited June 27, 2022)
