Share of respondents who had set up their own social network profile in the United Kingdom (UK) from 2010 to 2016, by age*

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2010201120122013201420152016
16-2486%90%92%92%93%91%96%
25-3470%81%84%82%90%90%90%
35-4458%58%67%73%80%81%81%
45-5432%48%47%59%68%74%74%
55-6427%24%35%33%49%51%59%

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This statistic displays the results of a survey among internet users regarding their creation of social networking profiles in the United Kingdom (UK) from 2010 to 2016, by age group. In 2012, 92 percent of respondents aged between 16 and 24 reported that they had set up a social network profile. This share grew to 96 percent a year later. In 2015, 71 percent of UK respondents reported doing some kind of social media activity at least weekly.
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Release date
March 2017
Region
United Kingdom
Survey time period
2010 to 2016**
Number of respondents
1,196***
Age group
16 years and older
Special properties
internet users.
Method of interview
Computer-assisted personal interviews (CAPI)
Supplementary notes
* The original survey question was: "I'd now like to ask you some questions about social media - so using websites or apps like Facebook, Twitter, Instagram, SnapChat and YouTube. Do you have a social media profile or account on any sites or apps?" single coded.
** The most recent survey was carried out September to October 2015.
*** Results for 2016 are weighted. Respondent numbers for previous years are as follows: n (2010) = 1,489; n (2011) = 1,369; n (2012) = 1,381; n (2013) = 1,272; n (2014) = 1,609; n (2015) = 1,458.
Data for years previous to 2013 were published earlier by the source.
The source indicates that, "The way in which the question was asked of adults was amended between 2012 and 2014, which could account for some of the differences shown."

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