Social media user engagement with brand posts on Facebook from 1st quarter 2016 to 4th quarter 2016

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Likes per user per monthComments per user per monthShares per user per month
Q1 '16161.5335.524.66
Q2 '16165.5934.953.97
Q3 '16109.6425.993.88
Q4 '16144.0330.873.78

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This statistic presents the social media user engagement with brand posts on Facebook. During the fourth quarter of 2016, brand content generated an average of 144.03 likes per user per month, and 30.87 comments per user per month.
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Release date
February 2017
Region
Worldwide
Survey time period
1st quarter 2016 to 4th quarter 2016

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