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Digital direct response ad spend in the U.S. in 2015, by industry

Published by Statista Research Department, May 15, 2015
The statistic presents a projection of the digital direct response advertising spending in the United States as of May 2015, broken down by industry. The source estimated that the retail sector spent 8.39 billion U.S. dollars on digital direct response activities.

Digital direct response advertising spending in the United States as of 2015, by industry (in billion U.S. dollars)

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Release date

May 2015

Region

United States

Survey time period

May 2015

Special properties

includes advertising that appears on desktop and laptop computers as well as mobile phones and tablets, and includes all the various formats of advertising on those platforms

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Statistics on " Amazon advertising in the United States "

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Statistics on Amazon advertising in the United States

Overview

3

Advertising

6

Market perspective

6

Prime Day

6

Competitors

5

Consumer perspective

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Digital advertising in IndiaSocial media usage in IndiaIndiaInternet usage in IndiaAdvertising industry in India
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