- Media & Advertising›
- Advertising & Marketing ›
Social networks used for content marketing in the UK 2016-2017
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
Social networks used for content marketing in the UK 2016-2017
Social media platforms ranked by share of marketers who used them to distribute content in the United Kingdom (UK) from 2016 to 2017
This statistic displays the results of a survey on the share of UK marketers that used selected social networks to distribute marketing content from 2016 to 2017. The survey found that 95 percent of marketers reported using Twitter for content marketing in 2017, while 92 percent of marketers were using LinkedIn for content marketing.
Social media platforms ranked by share of marketers who used them to distribute content in the United Kingdom (UK) from 2016 to 2017
| 2016 | 2017 | |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| 2016 | 2017 | |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
This statistic displays the results of a survey on the share of UK marketers that used selected social networks to distribute marketing content from 2016 to 2017. The survey found that 95 percent of marketers reported using Twitter for content marketing in 2017, while 92 percent of marketers were using LinkedIn for content marketing.
Show more- Show sources information
- Show publisher information
- Release date
- January 2018
- Region
- United Kingdom
- Survey time period
- 2016 to 2017
- Number of respondents
- 117*
- Special properties
- marketers (B2B and B2C)**
- Method of interview
- Email survey
- Supplementary notes
-
* n (July to August 2016) = 87; n (June to July 2017) = 117.
** Additional information about the sample base is provided on page 37 of the report.
Data for years previous to 2016 were published in earlier editions of the report.
Source
- Show sources information
- Show publisher information
- Release date
- January 2018
More information
- Region
- United Kingdom
- Survey time period
- 2016 to 2017
- Number of respondents
- 117*
- Special properties
- marketers (B2B and B2C)**
- Method of interview
- Email survey
- Supplementary notes
-
* n (July to August 2016) = 87; n (June to July 2017) = 117.
** Additional information about the sample base is provided on page 37 of the report.
Data for years previous to 2016 were published in earlier editions of the report.
Other statistics on the topic
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Related Studies: Available to Download in PDF or PPTX Format
All Information
in one Presentation
Facebook in the United Kingdom (UK)
- 74 page/s
- English
- pptx
- Detailed references
Everything On "Facebook in the United Kingdom (UK)" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
I think of Statista as Google for researchers. Statista provides you with the information you search for right away.Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation
Statistics on "Social commerce in the United Kingdom (UK)"
- Market overview
The most important statistics
- Market share held by the leading social networks in the United Kingdom (UK) as of November 2018Social networks ranked by market share in the United Kingdom (UK) as of November 2018
- Leading sources of worldwide social media referral traffic in the 2nd half 2017, by share of visitsLeading social media traffic referral sources H2 2017
- Reach of selected social networking websites in Great Britain (GB) from November 2014 to May 2018Reach of selected social networking websites in the Great Britain 2014-2018
- Social media platforms ranked by share of marketers who used them to distribute content in the United Kingdom (UK) from 2016 to 2017Social networks used for content marketing in the UK 2016-2017
- Consumer spending on products recommended by contacts on social media sites in the United Kingdom (UK) as of May 2014Spending on products recommended by contacts on social media sites UK 2014
- Average spend on products recommended by contacts on social media websites in the United Kingdom (UK) as of May 2014, by gender (in GBP)Spend on products recommended by contacts on social media in the UK, by gender
- Share of respondents who had set up their own social network profile in the United Kingdom (UK) from 2015 to 2017, by age*Social network profile creation in the United Kingdom (UK) 2015-2017, by age group
- Social marketing
The most important statistics
- Where are your company social profiles?Social networks used by marketers in the United Kingdom (UK) 2014
- Reported impact of social media advertising on user behavior in the United Kingdom (UK) in 2014Social media advertising impact on user behavior in the United Kingdom (UK) 2014
- Social media platforms ranked by effectiveness for content marketing in the United Kingdom (UK) from 2016 to 2017Most effective social networks for content marketing in the UK 2016-2017
- What are the top three benefits of real-time social engagement?Marketing benefits of real-time social media engagement in the United Kingdom 2014
- Most popular brand pages on Facebook in the United Kingdom (UK) as of March 2019 (in million local fans)Most popular brand pages on Facebook in the United Kingdom (UK) March 2019
- Sentiments towards the relationship between social media and advertising in the United Kingdom (UK) in 2014Advertising on social media: consumer attitudes in the United Kingdom (UK) 2014
- Trust in retailers that have a social media presence in the United Kingdom (UK) as of 2013, by respondent typeTrust in retailers with social media presence in the UK 2013, by respondent type
- Share of leading online retailers responding to queries via Twitter in the United Kingdom (UK) from 2010 to 2013*Leading online retailers responding to queries via Twitter in the UK 2010-2013
- User demographics & behavior
The most important statistics
- Which of the following have you done using social media?Social media and online shopping user actions taken in the UK 2013
- Share of respondents that use social media to buy products and services in the United Kingdom (UK) 2014, by age*Buying products found on social media in the United Kingdom (UK) 2014, by age
- Online shopping behavior in the United Kingdom (UK) in 2014, by social media useOnline shopping behavior in the United Kingdom (UK) 2014, by social media use
- Social media engagement behavior with Amazon in the United Kingdom (UK) in January 2014Social media engagement with Amazon in the United Kingdom (UK) 2014
- Most popular products purchased after discovery on social media in the United Kingdom (UK) in 2014, by discovery methodProducts purchased after discovery on social media in the UK 2014, by method
- Most popular products purchased after seeing a recommendation by a contact on a social media site in the United Kingdom (UK) in 2014, by genderProducts bought after seeing a social media recommendation in the UK 2014, by gender
- Buying products discovered on social media in the United Kingdom (UK) as of May 2014, by discovery methodBuying products on social media in the UK 2014, by discovery method
Discover Statista
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Effective content types for social media marketing in the United Kingdom (UK) 2012
- Social media used by nonprofit marketers in North America in 2015
- Planned usage of marketing content formats in the United Kingdom (UK) 2016
- Leading social media marketing objectives worldwide 2015
- Following content marketing strategy in the United Kingdom (UK) 2014
- Paid digital advertising usage by content marketers in the UK 2016
- Most important content marketing metrics Spain 2015
- Survey on factors for the decreased success of content marketing in Denmark 2017
- Content marketing initiatives in the United Kingdom (UK) 2014-2015
- Content marketing use in the United Kingdom (UK) 2012
- U.S. downstream industries visited after social networking 2011
- Content marketing strategy usage in the UK 2017
- Content marketing functions outsourced by marketers in the UK 2013
- Most used social networks for B2B marketing in the United Kingdom (UK) 2014
- Interaction with brands on LinkedIn in the United Kingdom (UK) 2014
- Designer fashion company effective advertising methods in South Korea 2017
- Aspects included in brand strategies worldwide 2017
- Number of statements about IT brands in the Netherlands 2018
- Distribution of knowledge regarding financial matters in Russia in 2015
- Battery usage in France 2014-2017, by store brand type
Studies
- Social media marketing
- Content marketing
- Influencer marketing
- Instagram marketing and advertising
- Digital marketing in Italy
- Social Media Marketing Industry Report 2018
- Facebook marketing
- Twitter marketing
- Social Media Marketing Industry Report 2017
- B2B Content Marketing 2019
- B2C Content Marketing 2019
- B2B Content Marketing 2018
- B2C Content Marketing 2018
- Content Marketing in the UK 2018
- Manufacturing Content Marketing 2018
Statistics on "Social commerce in the United Kingdom (UK)"
- Market share held by the leading social networks in the United Kingdom (UK) as of November 2018
- Leading sources of worldwide social media referral traffic in the 2nd half 2017, by share of visits
- Reach of selected social networking websites in Great Britain (GB) from November 2014 to May 2018
- Social media platforms ranked by share of marketers who used them to distribute content in the United Kingdom (UK) from 2016 to 2017
- Consumer spending on products recommended by contacts on social media sites in the United Kingdom (UK) as of May 2014
- Average spend on products recommended by contacts on social media websites in the United Kingdom (UK) as of May 2014, by gender (in GBP)
- Share of respondents who had set up their own social network profile in the United Kingdom (UK) from 2015 to 2017, by age*
- Where are your company social profiles?
- Reported impact of social media advertising on user behavior in the United Kingdom (UK) in 2014
- Social media platforms ranked by effectiveness for content marketing in the United Kingdom (UK) from 2016 to 2017
- What are the top three benefits of real-time social engagement?
- Most popular brand pages on Facebook in the United Kingdom (UK) as of March 2019 (in million local fans)
- Sentiments towards the relationship between social media and advertising in the United Kingdom (UK) in 2014
- Trust in retailers that have a social media presence in the United Kingdom (UK) as of 2013, by respondent type
- Share of leading online retailers responding to queries via Twitter in the United Kingdom (UK) from 2010 to 2013*
- Share of online retailers responding to queries via Twitter in the United Kingdom (UK) from 2010 to 2013
- Which of the following have you done using social media?
- Share of respondents that use social media to buy products and services in the United Kingdom (UK) 2014, by age*
- Online shopping behavior in the United Kingdom (UK) in 2014, by social media use
- Social media engagement behavior with Amazon in the United Kingdom (UK) in January 2014
- Most popular products purchased after discovery on social media in the United Kingdom (UK) in 2014, by discovery method
- Most popular products purchased after seeing a recommendation by a contact on a social media site in the United Kingdom (UK) in 2014, by gender
- Buying products discovered on social media in the United Kingdom (UK) as of May 2014, by discovery method
- What content is best for social sharing?
- Social media used by nonprofit marketers in North America in 2015, ranked by usage
- Which content formats do you plan on using in 2016?
- Leading social media marketing objectives worldwide as of October 2015
- Share of marketers who say strategy guides efforts in the United Kingdom (UK) in 2014
- Types of paid digital advertising used by content marketers in the United Kingdom (UK) in 2016
- Percentage distribution of content marketing metrics with greater importance in Spanish companies according to a survey of 2015
- Which factors contributed to your company's decreased success of content marketing?
- What are the top five priorities that your organization's internal content creators will focus on this year?
- Do you invest in content marketing?
- Downstream industries visited after social networking and forums in December 2011
- Share of marketers using a content marketing strategy in the United Kingdom (UK) in 2017
- Content marketing functions outsourced by marketers in the United Kingdom (UK) in 2013
- What’s the extent of your organisation’s presence on the following social networks?
- Brand interactions carried out by social media users on LinkedIn in the United Kingdom (UK) in 2014
- Most effective marketing strategies of South Korean designer fashion enterprises as of November 2017
- Aspects included in brand strategies worldwide as of March 2017
- Number of media statements about Information Technology (IT) in the Netherlands in 2018, by brand
- Financial knowledge levels in Russia as of 2015, by category
- Number of people using batteries (including rechargeables) in France from 2014 to 2017, by store brand type (in 1,000s)
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.