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Usage of social media platforms for B2C content marketing in North America 2017

Social media platforms used by B2C marketers in North America as of July 2017

Usage of social media platforms for B2C content marketing in North America 2017 This graph presents the usage of various social media platforms among B2C marketers in North America as of July 2017. During the survey, 97 percent of the respondents stated they were using Facebook. Twitter was ranked second with 84 percent usage reach.
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Social media platforms used by B2C marketers in North America as of July 2017

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This graph presents the usage of various social media platforms among B2C marketers in North America as of July 2017. During the survey, 97 percent of the respondents stated they were using Facebook. Twitter was ranked second with 84 percent usage reach.
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Release date
December 2017
Region
North America
Survey time period
June and July 2017
Number of respondents
195 respondents
Special properties
among B2C content marketers who use social media platforms to distribute content
Method of interview
Email survey
Supplementary notes
*Multiple responses permitted from surveyed B2C content marketers.
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