This graph presents the usage of various social media platforms among B2C marketers in North America as of July 2017. During the survey, 97 percent of the respondents stated they were using Facebook. Twitter was ranked second with 84 percent usage reach.
Social media platforms used by B2C marketers in North America as of July 2017
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Content Marketing Institute. (December 1, 2017). Social media platforms used by B2C marketers in North America as of July 2017 [Graph]. In Statista. Retrieved May 19, 2022, from https://www.statista.com/statistics/331884/b2c-content-marketing-social-media-usage/
Content Marketing Institute. "Social media platforms used by B2C marketers in North America as of July 2017." Chart. December 1, 2017. Statista. Accessed May 19, 2022. https://www.statista.com/statistics/331884/b2c-content-marketing-social-media-usage/
Content Marketing Institute. (2017). Social media platforms used by B2C marketers in North America as of July 2017. Statista. Statista Inc.. Accessed: May 19, 2022. https://www.statista.com/statistics/331884/b2c-content-marketing-social-media-usage/
Content Marketing Institute. "Social Media Platforms Used by B2c Marketers in North America as of July 2017." Statista, Statista Inc., 1 Dec 2017, https://www.statista.com/statistics/331884/b2c-content-marketing-social-media-usage/
Content Marketing Institute, Social media platforms used by B2C marketers in North America as of July 2017 Statista, https://www.statista.com/statistics/331884/b2c-content-marketing-social-media-usage/ (last visited May 19, 2022)
