• Webrooming usage in Switzerland by category 2015 | Statista

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Webrooming penetration in Switzerland in 2015, by product category

Switzerland: webrooming penetration 2015, by product category

Published by Statista Research Department, Oct 27, 2016

This statistic shows the webrooming penetration among digital consumers in Switzerland as of March 2015, by product category. During the survey period it was found that 23 percent of consumers did online research on groceries before buying them in-store.

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Release date

June 2016

More information

Region

Switzerland

Survey time period

January to March 2015

Number of respondents

3,000 respondents

Age group

16 years and older

Special properties

internet users

Method of interview

Computer-assisted telephone interviews (CATI)

This statistic shows the webrooming penetration among digital consumers in Switzerland as of March 2015, by product category. During the survey period it was found that 23 percent of consumers did online research on groceries before buying them in-store.

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