Marketing automation platforms used by B2B marketers in the U.S. 2013

Published by Statista Research Department, May 19, 2014
The graph shows leading marketing automation platforms according to B2B marketing professionals in the United States as of September 2013. Marketo, with a 23 percent share of respondents, was the most used marketing automation platform among B2B marketers.

What marketing-allocation platform(s) do you actively use?

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Release date

May 2014

Region

United States

Survey time period

September 2013

Number of respondents

905 respondents

Age group

18 years and older

Special properties

among B2B marketing professionals

Supplementary notes

Methodology data taken from here.

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B2B advertising & marketing in the United States Trade show and event marketingContent marketingE-commerce in the United StatesB2B e-commerce in the United States
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