In 2022, the television advertising expenditure in Malaysia had a share of 11 percent of the total advertising expenditure for that year, a decrease from 18 percent in the previous year. The television advertising in the country has seen a decline in its market share since 2013.
Television advertising expenditure as share of total advertising expenditure in Malaysia from 2013 to 2022
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Share of total advertising expenditure
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Malaysia Advertisers Association. (July 6, 2023). Television advertising expenditure as share of total advertising expenditure in Malaysia from 2013 to 2022 [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1189960/malaysia-share-of-tv-advertising-spending/
Malaysia Advertisers Association. "Television advertising expenditure as share of total advertising expenditure in Malaysia from 2013 to 2022." Chart. July 6, 2023. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1189960/malaysia-share-of-tv-advertising-spending/
Malaysia Advertisers Association. (2023). Television advertising expenditure as share of total advertising expenditure in Malaysia from 2013 to 2022. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1189960/malaysia-share-of-tv-advertising-spending/
Malaysia Advertisers Association. "Television Advertising Expenditure as Share of Total Advertising Expenditure in Malaysia from 2013 to 2022." Statista, Statista Inc., 6 Jul 2023, https://www.statista.com/statistics/1189960/malaysia-share-of-tv-advertising-spending/
Malaysia Advertisers Association, Television advertising expenditure as share of total advertising expenditure in Malaysia from 2013 to 2022 Statista, https://www.statista.com/statistics/1189960/malaysia-share-of-tv-advertising-spending/ (last visited September 01, 2024)
Television advertising expenditure as share of total advertising expenditure in Malaysia from 2013 to 2022 [Graph], Malaysia Advertisers Association, July 6, 2023. [Online]. Available: https://www.statista.com/statistics/1189960/malaysia-share-of-tv-advertising-spending/