Terrestrial TV advertising expenses Japan 2022, by industry

Published by Statista Research Department, Sep 19, 2023
The terrestrial TV advertising expenditures of the information and communications industry in Japan amounted to about 255.3 billion Japanese yen in 2022. The cosmetics and toiletries industry followed with an ad spend of close to 161.2 billion yen.

Terrestrial television advertising expenditure in Japan in 2022, by industry (in billion Japanese yen)

© Statista 2023
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

February 2023

Region

Japan

Survey time period

2022

Supplementary notes

100 Japanese yen equal 0.69 U.S. dollars or 0.63 euros as of September 2023.
Values have been rounded.

Citation formats
Statista Accounts: Access All Statistics. Starting from $1,788 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$149 USD / Month *
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Statistics on " Advertising in Japan "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Advertising in Japan

Overview

6

Print media

5

Broadcast

4

Internet

5

Major advertising agencies

4

Further related statistics

18

Further Content: You might find this interesting as well

Statistics

Topics

Advertising in JapanSocial media usage in JapanMedia industry in JapanMobile internet usage in JapanInfluencer marketing in Japan
Statista Accounts: Access All Statistics. Starting from $1,788 USD / Year
Learn more about how Statista can support your business.
Menu