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Penetration of daily online social network consumption in Europe 2011-2017

Share of individuals who used online social networks every day or almost every day in the European Union (EU 28) from 2011 to 2017

Penetration of daily online social network consumption in Europe 2011-2017 This statistic shows the proportion of people in the European Union (EU), who report using social networks on a daily, or almost daily basis, from 2011 to 2017. The share of survey respondents saying that they use social networks on a daily or almost daily basis has more than doubled since 2011, reaching 42 percent in 2017.
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Share of individuals who used online social networks every day or almost every day in the European Union (EU 28) from 2011 to 2017

Share of respondents
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Description

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This statistic shows the proportion of people in the European Union (EU), who report using social networks on a daily, or almost daily basis, from 2011 to 2017. The share of survey respondents saying that they use social networks on a daily or almost daily basis has more than doubled since 2011, reaching 42 percent in 2017.
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Release date
December 2016
Region
EU
Survey time period
2011 to 2017
Number of respondents
28,055*
Age group
15 years and older
Method of interview
Face-to-face interview
Supplementary notes
* n (2012) = 26,622, n (2013) = 27,829; n (2014) = 27,901, n(2015) = 27,681, n(2016) = 27,705.
This question was phrased by the source as follows: "Could you tell me to what extent you use online social networks?"
This statistic only shows the share of respondents that replied, "Every day/almost every day".
Figures for years prior to 2017 provided in previous editions of the report.
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