U.S. TV-related second screen activities share 2015, by generation

Percentage of multitasking activities directly related to TV consumption according to consumers in the United States as of November 2015, by generation

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Source

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Release date

March 2016

Region

United States

Survey time period

November 5 to 19, 2015

Number of respondents

total survey n = 2,205

Age group

14 years and older

Method of interview

Online survey

Supplementary notes

Original question:

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Statistics on " Millennials in the U.S.: media & marketing "

Other statistics that may interest you Millennials in the U.S.: media & marketing

General

6

TV and video

8

Film

5

Radio & audio

8

Print

7

News

8

Gaming

4

Subscription services

8

Marketing & advertising

7

Social media

7

Recreation and entertainment

6

Popular culture

8

Further related statistics

10
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$199 USD
per month, billed annually 1
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