- Media & Advertising›
- Radio, TV & Film›
Radio listeners number in the U.S. in 2018, by demographic group
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
Radio listeners number in the U.S. in 2018, by demographic group
Number of weekly radio listeners in the United States in 1st quarter 2018, by demographic group
The statistic shows the number of weekly radio listeners in the United States in the first quarter of 2018, by age demographic. According to the source, 66.84 million people aged 18 to 34, also known as Millennials, used the radio on a weekly basis in the measure period.
Number of weekly radio listeners in the United States in 1st quarter 2018, by demographic group
| Radio users in millions | |
|---|---|
| - | - |
| - | - |
| - | - |
| Radio users in millions | |
|---|---|
| - | - |
| - | - |
| - | - |
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
The statistic shows the number of weekly radio listeners in the United States in the first quarter of 2018, by age demographic. According to the source, 66.84 million people aged 18 to 34, also known as Millennials, used the radio on a weekly basis in the measure period.
Show more- Show sources information
- Show publisher information
- Release date
- July 2018
- Region
- United States
- Survey time period
- Q1 2018
- Age group
- 18 years and older
Source
- Show sources information
- Show publisher information
- Release date
- July 2018
More information
- Region
- United States
- Survey time period
- Q1 2018
- Age group
- 18 years and older
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Related Studies: Available to Download in PDF or PPTX Format
All Information
in one Presentation
Millennials in the U.S.: media & marketing
- 144 page/s
- English
- pptx
- Detailed references
Everything On "Millennials in the U.S.: media & marketing" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
Statista is a great source of knowledge, and pretty helpful to manage the daily work.Christof Baron
CEO, MindShare Germany
Statistics on "Millennials in the U.S.: media & marketing"
- General
The most important statistics
- Daily time spent with selected media in the United States in 2nd quarter 2018, by age group (in minutes)Time spent with media in the U.S. 2018, by age group
- Weekly time Millennials spent with selected media in the United States as of March 2016 (in minutes)Time Millennials spent with media in the U.S. in 2016
- Weekly time spent with selected media among female Millennials in the United States in 1st quarter 2017 (in minutes)Time female Millennials spent with media in the U.S. Q1 2017
- Millennial consumer electronic devices ownership rate in the United States as of January 2018, by ethnicityU.S. Millennials: consumer devices penetration by ethnicity 2018
- TV, video & film
The most important statistics
- Weekly TV reach in the United States as of March 2018, by age groupTV reach in the U.S. Q1 2018, by age
- Average daily time spent watching TV per capita in the United States in 2017, by age group (in hours)U.S. TV consumption: daily viewing time in 2017, by age
- Weekly time spent with TV among young adults in the United States from 1st quarter 2011 to 2nd quarter 2017 (in minutes)Time spent with TV among young adults in the U.S. 2011-2017
- Average weekly time spent watching live TV among 18-to-24 year-olds in the United States from 2nd quarter 2014 to 2nd quarter 2018 (in hours) Weekly time spent watching live TV among 18-to-24 year-olds in the U.S. 2018
- Average daily time spent searching for and viewing TV content on selected platforms among Millennials worldwide as of October 2017 (in minutes)Millennials time spent viewing TV content on selected platforms worldwide 2017
- Leading favorite contemporary TV shows according to Millennials in the United States as of April 2018, by rating scoreContemporary TV shows with the highest ratings among Millennials in the U.S. 2018
- TV brand recognition* among Millennials in the United States as of April 2017TV brand recognition among Millennials in the U.S. 2017
- TV consumption methods of Millennials in the United States as of April 2017Ways in which Millennials watch TV in the U.S. as of 2017
- Radio & audio
The most important statistics
- Weekly radio reach in the United States in 2018, by age and genderRadio reach in the U.S. in 2018, by age and gender
- Number of weekly radio listeners in the United States in 1st quarter 2018, by demographic groupRadio listeners number in the U.S. in 2018, by demographic group
- Leading radio formats among Millennials in the United States in 2018Leading radio formats of U.S. Millennials 2018
- Monthly online radio reach in the United States in 2018, by ageOnline radio reach in the U.S. 2018, by age
- Share of consumers who stream or download music or radio on a weekly basis in the United States in 2017, by ageConsumers who stream or download music on a weekly basis in the U.S. 2017, by age
- Frequency of using paid podcast services in the U.S. 2017, by age groupFrequency of paid podcast service usage in the U.S. 2017, by age group
- Frequency of using free podcast services in the U.S. 2017, by age groupFrequency of free podcast service usage in the U.S. 2017, by age group
- Distribution of audiobook listeners in the United States in 2017, by ageAudiobook consumers in the U.S. 2017, by age
The most important statistics
- Average daily time spent reading per capita in the United States in 2017, by age group (in hours)U.S. reading consumption: average reading time in 2017, by age
- Frequency of reading print newspapers by consumers in the United States as of May 2017, by age groupFrequency of reading print newspapers by U.S. consumers 2017, by age group
- Number of digital publishing users in the United States from 2015 to 2021, by age group (in millions)Digital Market Outlook: users of e-publishing in the U.S. 2015-2021, by age
- Frequency of reading digital newspapers by consumers in the United States as of May 2017, by age groupFrequency of reading digital newspapers by U.S. consumers 2017, by age group
- Number of print magazine issues read monthly in the United States in fall 2017, by age groupNumber of print magazines read in the U.S. 2017, by age group
- Frequency of reading print magazines by consumers in the United States as of May 2017, by age groupFrequency of reading print magazines by U.S. consumers 2017, by age group
- Frequency of reading digital magazines by consumers in the United States as of May 2017, by age groupFrequency of reading digital magazines by U.S. consumers 2017, by age group
- Printed book readers in the United States in 2018, by age groupPrinted book readers in the U.S. 2018, by age group
- News
The most important statistics
- Leading news sources among young consumers in the United States as of 3rd quarter 2017Young adults' primary news sources in the U.S. 2017
- Share of consumers who pay for online editorial content in the United States as of 3rd quarter 2017, by ageConsumption of paid online editorial content in the U.S. 2017, by age
- Weekly reach of local TV news in the United States as of 1st quarter 2017, by age groupLocal TV news reach in the U.S. 2017, by age
- Weekly reach of cable TV news in the United States as of 1st quarter 2017, by age groupCable TV news reach in the U.S. 2017, by age
- Weekly reach of national broadcast TV news in the United States as of 1st quarter 2017, by age groupNational broadcast TV news reach in the U.S. 2017, by age
- Weekly time spent listening to news radio in the United States from 2015 to 1st quarter 2017, by age group (in minutes)Time spent listening to news radio in the U.S. 2017, by age
- Monthly reach of television and digital news among Millennials in the United States as of December 2017Monthly TV and online news reach among Millennials in the U.S. 2017
- Main network used for television news among consumers in the United States as of May 2018, by ageMost used network for television news in the U.S.as of May 2018, by age
- Gaming
The most important statistics
- Distribution of video gamers worldwide in 2017, by age group and genderGlobal gamer share worldwide in 2017, by age and gender
- Age breakdown of video game players in the United States in 2018Age of U.S. video game players in 2018
- Number of digital games users in the United States from 2015 to 2021, by age group (in millions)Digital Market Outlook: users of digital games in the U.S. 2015-2021, by age
- Average daily time spent playing games and using computer for leisure per capita in the United States in 2017, by age group (in minutes)U.S. daily time spent playing games and leisure computer use 2017, by age
- Distribution of eSports fans in the United States in 2017, by age groupDistribution of U.S. eSports fans 2017, by age
- Virtual reality (VR) and augmented reality (AR) device ownership and purchase intent among consumers in the United States as of 1st quarter 2017, by age groupVR and AR ownership and purchase intent among U.S. consumers 2017, by age
- Digital
The most important statistics
- Weekly time spent by U.S. population accessing the internet via computer as of 1st quarter 2018, by age group (in minutes)U.S. weekly time spent on internet access via computer 2018, by age
- Weekly time spent by U.S. adults watching video content via computer as of 1st quarter 2018, by age group (in minutes)U.S. weekly time spent on online video 2018, by age
- Average frequency of using an app per day according to mobile device users in the United States as of April 2018, by age groupAverage daily usage frequency per app in the U.S. 2018, by age group
- Share of adults who listen to an audio streaming service in the United States as of August 2017, by ageReach of audio streaming services in the U.S. 2017, by age
- Most important features of music streaming services among Millennials in the United States as of March 2018Important features of music streaming services among Millennials in the U.S. 2018
- Frequency of Instagram use among Millennial internet users in the United States from 1st quarter 2016 to 3rd quarter 2017U.S. Millennial Instagram usage frequency 2016-2017
- Frequency of Snapchat use among Millennial internet users in the United States from 1st quarter 2016 to 3rd quarter 2017U.S. Millennial Snapchat usage frequency 2016-2017
- Marketing & advertising
The most important statistics
- Millennial and Gen Z consumer relationship with brands worldwide in 2nd quarter 2017Consumer attitude towards brand loyalty worldwide in Q2 2017, by generation
- View on relevance of online advertising according to consumers in the United States as of March 2018, by age groupOpinions on online advertising relevance in the U.S. 2018, by age group
- Share of consumers who have purchased products after seeing a TV ad in the United States as of September 2017, by age groupU.S. consumers who purchased products after seeing a TV ad in 2017, by age
- Share of consumers who have purchased products after seeing a print ad in the United States as of September 2017, by age groupU.S. consumers who purchased products after seeing a print ad in 2017, by age
- Share of consumers who have purchased products after seeing an ad on the internet in the United States as of September 2017, by age groupU.S. consumers who purchased products after seeing an internet ad in 2017, by age
- Share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by age groupU.S. consumers influenced by social media ads to purchase products in 2017, by age
- Negative attitude of internet users towards advertising on websites in the United States as of 2nd quarter 2018, by age groupU.S. internet users negative attitude towards ads on websites 2018, by age group
- Consumer attitude towards brands using artificial intelligence (AI) to create ads in the United States as of 3rd quarter 2017, by age groupU.S. consumer attitude towards brands using AI to create ads in 2017
Popular Related Keywords
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Time spent listening to the radio in the U.S. in 2016, by demographic group
- Radio use among college graduates in the U.S. in 2018, by gender
- Radio reach during TV's primetime in the U.S. in 2016, by age and gender
- Italy: male radio listeners 2017, by age
- Weekday radio use in the U.S. in 2012, by location
- Canada: weekly hours tuned to radio 2013, by age group
- Frequency of radio usage in the U.S. 2016
- Radio use occuring in company in the U.S. in 2012
- Development of the share of daily radio usage in Finland 2014-2016
- Share of daily non-work-related radio usage in Finland 2016, by age group
- Frequency of listening to the radio during leisure time in Germany 2015-2018
- Number of radio stations used by children in the U.S. 2016, by age & ethnicity
- Number of public radio listeners in the U.S. in 2014, by demographic group
- Distribution of radio listening time in the U.S. 2015, by demographic and location
- Share of public radio listening time in the U.S. 2014, by demographic and location
- Italy: opinion on Rai increasing a sense of national identity 2016
- Share of Americans listening to Spanish Sports 2018, by age
- Leading radio formats among Black women in the U.S. 2017
- Share of radio audience in China 2015 by media
- Number of radio users among adult U.S. Millennials 2012-2013
Studies
- Radio in the U.S.
- Online radio in the U.S.
- Radio industry in the United Kingdom (UK)
- Radio industry in Italy
- Radio in Canada
- Cross Platform Media Tracker 2017
- Digitale radio
- UK audience attitudes towards broadcast media 2017
- Radion kuuntelu Suomessa 2015
- State Of The Media: Audio Today 2014
- State Of The Media: Audio Today 2014
- State Of The Media: Audio Today 2014
- State Of The Media: Audio Today - A Focus on Black & Hispanic Audiences September 2016
- The Infinite Dial 2019
- The Infinite Dial 2018
Statistics on "Millennials in the U.S.: media & marketing"
- Daily time spent with selected media in the United States in 2nd quarter 2018, by age group (in minutes)
- Weekly time Millennials spent with selected media in the United States as of March 2016 (in minutes)
- Weekly time spent with selected media among female Millennials in the United States in 1st quarter 2017 (in minutes)
- Millennial consumer electronic devices ownership rate in the United States as of January 2018, by ethnicity
- Weekly TV reach in the United States as of March 2018, by age group
- Average daily time spent watching TV per capita in the United States in 2017, by age group (in hours)
- Weekly time spent with TV among young adults in the United States from 1st quarter 2011 to 2nd quarter 2017 (in minutes)
- Average weekly time spent watching live TV among 18-to-24 year-olds in the United States from 2nd quarter 2014 to 2nd quarter 2018 (in hours)
- Average daily time spent searching for and viewing TV content on selected platforms among Millennials worldwide as of October 2017 (in minutes)
- Leading favorite contemporary TV shows according to Millennials in the United States as of April 2018, by rating score
- TV brand recognition* among Millennials in the United States as of April 2017
- TV consumption methods of Millennials in the United States as of April 2017
- Number of digital video users in the United States from 2015 to 2021, by age group (in millions)
- Leading video viewing genres among Millennials in the United States as of April 2018, by device
- Share of Millennial viewers who ever co-view video content with others in the United States as of November 2018, by platform
- Number of frequent moviegoers in the United States in 2017, by age (in millions)
- Number of movies seen per capita in a theater in the United States in 2017, by age
- Weekly radio reach in the United States in 2018, by age and gender
- Number of weekly radio listeners in the United States in 1st quarter 2018, by demographic group
- Leading radio formats among Millennials in the United States in 2018
- Monthly online radio reach in the United States in 2018, by age
- Share of consumers who stream or download music or radio on a weekly basis in the United States in 2017, by age
- Frequency of using paid podcast services in the U.S. 2017, by age group
- Frequency of using free podcast services in the U.S. 2017, by age group
- Distribution of audiobook listeners in the United States in 2017, by age
- Average daily time spent reading per capita in the United States in 2017, by age group (in hours)
- Frequency of reading print newspapers by consumers in the United States as of May 2017, by age group
- Number of digital publishing users in the United States from 2015 to 2021, by age group (in millions)
- Frequency of reading digital newspapers by consumers in the United States as of May 2017, by age group
- Number of print magazine issues read monthly in the United States in fall 2017, by age group
- Frequency of reading print magazines by consumers in the United States as of May 2017, by age group
- Frequency of reading digital magazines by consumers in the United States as of May 2017, by age group
- Printed book readers in the United States in 2018, by age group
- Frequency of reading comic books among adults in the United States as of November 2018, by age group
- Leading news sources among young consumers in the United States as of 3rd quarter 2017
- Share of consumers who pay for online editorial content in the United States as of 3rd quarter 2017, by age
- Weekly reach of local TV news in the United States as of 1st quarter 2017, by age group
- Weekly reach of cable TV news in the United States as of 1st quarter 2017, by age group
- Weekly reach of national broadcast TV news in the United States as of 1st quarter 2017, by age group
- Weekly time spent listening to news radio in the United States from 2015 to 1st quarter 2017, by age group (in minutes)
- Monthly reach of television and digital news among Millennials in the United States as of December 2017
- Main network used for television news among consumers in the United States as of May 2018, by age
- Average quarter hour (AQH) share for news/talk radio among Millennials in the United States from January 2014 to January 2018
- Distribution of video gamers worldwide in 2017, by age group and gender
- Age breakdown of video game players in the United States in 2018
- Number of digital games users in the United States from 2015 to 2021, by age group (in millions)
- Average daily time spent playing games and using computer for leisure per capita in the United States in 2017, by age group (in minutes)
- Distribution of eSports fans in the United States in 2017, by age group
- Virtual reality (VR) and augmented reality (AR) device ownership and purchase intent among consumers in the United States as of 1st quarter 2017, by age group
- Weekly time spent by U.S. population accessing the internet via computer as of 1st quarter 2018, by age group (in minutes)
- Weekly time spent by U.S. adults watching video content via computer as of 1st quarter 2018, by age group (in minutes)
- Average frequency of using an app per day according to mobile device users in the United States as of April 2018, by age group
- Share of adults who listen to an audio streaming service in the United States as of August 2017, by age
- Most important features of music streaming services among Millennials in the United States as of March 2018
- Frequency of Instagram use among Millennial internet users in the United States from 1st quarter 2016 to 3rd quarter 2017
- Frequency of Snapchat use among Millennial internet users in the United States from 1st quarter 2016 to 3rd quarter 2017
- Millennial and Gen Z consumer relationship with brands worldwide in 2nd quarter 2017
- View on relevance of online advertising according to consumers in the United States as of March 2018, by age group
- Share of consumers who have purchased products after seeing a TV ad in the United States as of September 2017, by age group
- Share of consumers who have purchased products after seeing a print ad in the United States as of September 2017, by age group
- Share of consumers who have purchased products after seeing an ad on the internet in the United States as of September 2017, by age group
- Share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by age group
- Negative attitude of internet users towards advertising on websites in the United States as of 2nd quarter 2018, by age group
- Consumer attitude towards brands using artificial intelligence (AI) to create ads in the United States as of 3rd quarter 2017, by age group
- Weekly time spent listening to AM/FM radio in the United States in 1st quarter of 2016, by demographic group (in minutes)
- Radio use among college graduates in the United States in March 2018, by gender
- Radio reach during TV's primetime in the United States as of December 2016, by age and gender
- Number of male radio listeners in Italy in 2017, by age (in 1,000)
- Distribution of weekday radio use in the United States in 2012, by location
- Number of weekly hours listening to radio in Canada in 2013, by age group
- How often do you listen to AM/FM radio?
- Radio use occuring in company in the United States in 2012
- Development of the share of daily radio usage in Finland from 2014 to 2016
- Share of daily radio usage for non-work-related purposes in Finland in 2016, by age group
- Frequency of listening to the radio during leisure time among the German population from 2015 to 2018 (in millions)
- Number of radio stations listened to by children in the United States in May 2016, by age group and ethnicity
- Number of public radio listeners in the United States in spring 2014, by demographic group (in millions)
- Distribution of radio listening time in the United States in December 2015, by demographic group and location
- Distribution of public radio listening time in the United States in spring 2014, by demographic group and location
- Opinions on which focuses Rai should concentrate on to increase the sense of national identity in Italy in 2016
- Share of Americans who listened to Spanish Sports radio programs in the past month in 2018, by age
- Leading radio formats among Black women in the United States in 2017
- Share of radio audience in China in 2015 by media
- Number of radio users among adult Millennials in the United States in March 2012 and March 2013 (in millions)
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.