Streaming subscribers in the U.S. 2019, by service and generation

This statistic presents the share of consumers with a video or music streaming service subscription in the United States as of February 2019, sorted by generation. The findings show that 80 percent of surveyed Generation X consumers (those aged between 14 and 21 years old) had a subscription to a video streaming service, and 58 percent had music streaming service subscriptions.

Share of consumers with a video or music streaming service subscription in the United States as of February 2019, by generation

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% Discount until September 30th
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

April 2019

Region

United States

Survey time period

December 2018 to February 2019

Number of respondents

2,003 respondents

Age group

14-52 years

Supplementary notes

The age groups for respondents were as follows:
Gen Z = 14 to 21 years old
Millennials = 22 to 35 years old
Gen X = 36 to 52 years old

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Millennials in the U.S.: media & marketing"

Further Content: You might find this interesting as well

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.