TV reach in the U.S. Q1 2019, by age

As of the first quarter of 2019, the weekly TV reach in the United States among all adults aged 18 or above was 90 percent. Interestingly, just 81 percent of Millennials (aged 18 to 34) watched TV at least once a week, compared to 92 percent of their slightly older peers and 94 percent of adults aged 65 or over.

Weekly TV reach in the United States as of the 1st quarter of 2019, by age group

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Release date

June 2019


United States

Survey time period

Q1 2019

Age group

18 years and older

Special properties

live or time-shifted content on a television set

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Statistics on "Television in the U.S."

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