This statistic shows the share of adults in the United States who were using Facebook as of January 2018, sorted by age group. During that period of time, 78 percent of respondents between 30 and 49 years used the social networking site.
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- Social Media & User-Generated Content›
Facebook usage reach in the United States 2018, by age group
Percentage of U.S. adults who use Facebook as of January 2018, by age group
This statistic shows the share of adults in the United States who were using Facebook as of January 2018, sorted by age group. During that period of time, 78 percent of respondents between 30 and 49 years used the social networking site.
Loading statistic...
| Share of respondents | |
|---|---|
| 18-29 | 81% |
| 30-49 | 78% |
| 50-64 | 65% |
| 65+ | 41% |
| Share of respondents | |
|---|---|
| 18-29 | 81% |
| 30-49 | 78% |
| 50-64 | 65% |
| 65+ | 41% |
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This statistic shows the share of adults in the United States who were using Facebook as of January 2018, sorted by age group. During that period of time, 78 percent of respondents between 30 and 49 years used the social networking site.
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- Show publisher information
- Release date
- February 2018
- Region
- United States
- Survey time period
- January 3 to 10, 2018
- Age group
- 18 years and older
- Method of interview
- Telephone interview
More information
- Region
- United States
- Survey time period
- January 3 to 10, 2018
- Age group
- 18 years and older
- Method of interview
- Telephone interview
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Statistics on "Facebook"
- Company Overview
The most important statistics
- Facebook's revenue and net income from 2007 to 2018 (in million U.S. dollars)Facebook: annual revenue and net income 2007-2018
- Facebook's annual revenue from 2009 to 2018, by segment (in million U.S. dollars)Facebook: annual revenue 2009-2018, by segment
- Facebook's global revenue as of 4th quarter 2018 (in million U.S. dollars)Facebook: worldwide quarterly revenue 2011-2018
- Facebook's global revenue as of 4th quarter 2018, by segment (in million U.S. dollars)Facebook: worldwide quarterly revenue 2010-2018, by segment
- Facebook's net income from 1st quarter 2010 to 4th quarter 2018 (in million U.S. dollars)Facebook: quarterly net income 2010-2018
- Compensation of Facebook's leading executive officers from 2011 to 2017 (in million U.S. dollars)Most highly compensation executive officers of Facebook 2011-2017
- Number of full-time Facebook employees from 2004 to 2018Number of Facebook employees 2004-2018
- Price of selected acquisitions by Facebook as of July 2017 (in million U.S. dollars)Price of selected acquisitions by Facebook 2017
- Reach
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- How much do you agree with the following statements regarding international tech and internet companies such as Google, Apple, Facebook, and Amazon?U.S. consumer views regarding leading tech and internet brands 2017
- Cumulative number of monthly Facebook product users as of 4th quarter 2018 (in billions)Monthly active users of any Facebook product 2018
- Number of monthly active Facebook users worldwide as of 4th quarter 2018 (in millions)Facebook: number of monthly active users worldwide 2008-2018
- Number of monthly active Facebook users in the United States and Canada as of 4th quarter 2018 (in millions)Facebook: number of monthly active users in North America 2010-2018
- Number of daily active Facebook users worldwide as of 4th quarter 2018 (in millions)Facebook: number of daily active users worldwide 2011-2018
- Number of Facebook users worldwide from 2015 to 2020 (in billions)Global number of Facebook users 2015-2020
- Number of Facebook users in the United States from 2017 to 2023 (in millions)United States: number of Facebook users 2017-2023
- Demographics
The most important statistics
- Distribution of Facebook users worldwide as of January 2019, by age and genderFacebook: distribution of global audiences 2019, by age and gender
- Distribution of Facebook users in the United States as of January 2018, by age group and genderFacebook: distribution of U.S. users 2018, by age and gender
- Number of Facebook users in the United States as of January 2018, by age group (in millions)Number of U.S. Facebook users 2018, by age
- Percentage of U.S. adults who use Facebook as of January 2018, by genderFacebook usage reach in the United States 2018, by gender
- Percentage of U.S. adults who use Facebook as of January 2018, by age groupFacebook usage reach in the United States 2018, by age group
- Percentage of U.S. adults who use Facebook as of January 2018, by educational backgroundFacebook usage reach in the United States 2018, by education
- Percentage of U.S. internet users who use Facebook as of January 2018, by annual household incomeFacebook usage reach in the United States 2018, by household income
- Percentage of teenagers in the United States who use Facebook as of April 2018, by genderShare of U.S. teenagers who use Facebook 2018, by gender
- Usage
The most important statistics
- Which of the following Facebook services and products do you use at least occasionally?U.S. consumer usage of Facebook services and products 2017
- How often do you use Facebook services and products?U.S. usage frequency of Facebook services and products 2017
- Device usage of Facebook users worldwide as of January 2018Facebook access penetration 2018, by device
- Do you use your own user account or a personal account for Facebook services and products?U.S. Facebook product and service usage via personal account 2017
- Most popular activities of Facebook users worldwide as of 1st quarter 2016Facebook: most popular user activities 2016
- Most popular Facebook activities in the United States as of October 2017Facebook activities of users in the United States 2017
- Frequency of Facebook use in the United States as of February 2018Facebook usage frequency in the United States 2018
- Reasons for internet users in the United States to not use Facebook as of October 2017Reasons for non-usage of Facebook according to U.S. internet users 2017
- Advertising
The most important statistics
- Facebook's advertising revenue worldwide from 2009 to 2018 (in million U.S. dollars)Facebook: advertising revenue worldwide 2009-2018
- Facebook's annualized revenue per user from 2012 to 2018 (in U.S. dollars)Facebook: revenue per user 2011-2018
- Facebook's average revenue per user as of 4th quarter 2018, by region (in U.S. dollars)Facebook: average revenue per user 2011-2018, by region
- Share of Facebook's mobile advertising revenue from 2012 to 2018Facebook: mobile advertising revenue share 2012-2018
- Average number of daily content and net page likes on Facebook as of 1st half 2018, by verticalAverage daily Facebook content and net page likes 2018, by vertical
- Average number of daily brand posts on Facebook as of 1st half 2018, by verticalAverage daily Facebook brand posts 2018, by vertical
- Average number of daily comments on brand posts on Facebook as of 1st half 2018, by verticalAverage daily Facebook brand post comments 2018, by vertical
- Most popular Facebook fan pages as of January 2019, based on number of fans (in millions)Most popular Facebook fan pages 2019
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Statistics
- Bulgaria: Facebook users by age 2017
- Caucasus: Facebook users by country 2017
- Portugal: Facebook users by age 2017
- Poland: Facebook users by age 2017
- Survey on Facebook usage in Finland 2017, by device
- Facebook: age distribtion of MENA audiences 2014
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- Share of companies with social media accounts in Spain as of 2016, by social network
- Singapore: number of Facebook users 2015-2022
- Share of Facebook users in Lebanon 2013-2017
- Penetration of total Facebook accounts in the GCC by by country 2017
- Facebook: brands followed by users in Spain in 2015, by category
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- Italy: number of statements about insurances 2019, by brand
- Age structure of Facebook users in Germany 2011 and 2014
- Usage of direct-purchase on social media by U.S. consumers 2018
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Studies
- Social media usage in the Netherlands
- Social media usage in Belgium
- Social media and politics in the United States
- Social media usage in Finland
- Social media usage in the United Kingdom (UK)
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- Beauty content on social media
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- Social media marketing
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- Facebook
- Brands on social media
- Social media advertising in the U.S. (DMO)
Statistics on the topic
Free statistics
- Facebook's revenue and net income from 2007 to 2018 (in million U.S. dollars)
- Facebook's annual revenue from 2009 to 2018, by segment (in million U.S. dollars)
- Facebook's global revenue as of 4th quarter 2018 (in million U.S. dollars)
- Facebook's global revenue as of 4th quarter 2018, by segment (in million U.S. dollars)
- Facebook's net income from 1st quarter 2010 to 4th quarter 2018 (in million U.S. dollars)
- Price of selected acquisitions by Facebook as of July 2017 (in million U.S. dollars)
- Global number of user data requests issued to Facebook from federal agencies and governments during 1st half 2018, by country
- Facebook's federal lobbying expenses from 1st quarter 2011 to 4th quarter 2018 (in 1,000 U.S. dollars)
- Cumulative number of monthly Facebook product users as of 4th quarter 2018 (in billions)
- Number of monthly active Facebook users worldwide as of 4th quarter 2018 (in millions)
- Number of monthly active Facebook users in the United States and Canada as of 4th quarter 2018 (in millions)
- Number of daily active Facebook users worldwide as of 4th quarter 2018 (in millions)
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- Number of Facebook users in the United States from 2017 to 2023 (in millions)
- Leading countries based on number of Facebook users as of January 2019 (in millions)
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- Number of monthly active Facebook Messenger users from April 2014 to September 2017 (in millions)
- If you had to guess, about how many of your friends and family have Facebook profiles?
- Distribution of Facebook users worldwide as of January 2019, by age and gender
- Distribution of Facebook users in the United States as of January 2018, by age group and gender
- Percentage of U.S. adults who use Facebook as of January 2018, by gender
- Percentage of U.S. adults who use Facebook as of January 2018, by age group
- Percentage of U.S. adults who use Facebook as of January 2018, by educational background
- Percentage of U.S. internet users who use Facebook as of January 2018, by annual household income
- Device usage of Facebook users worldwide as of January 2018
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- Reasons for internet users in the United States to not use Facebook as of October 2017
- Selected global media and sporting events with the most Facebook interactions as of May 2017 (in million interactions)
- Most popular Facebook games as of December 2018, based on monthly active users (in millions)
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- Facebook's annualized revenue per user from 2012 to 2018 (in U.S. dollars)
- Facebook's average revenue per user as of 4th quarter 2018, by region (in U.S. dollars)
- Share of Facebook's mobile advertising revenue from 2012 to 2018
- Average number of daily brand posts on Facebook as of 1st half 2018, by vertical
- Average number of daily comments on brand posts on Facebook as of 1st half 2018, by vertical
- Most popular Facebook fan pages as of January 2019, based on number of fans (in millions)
- Product brands with the most Facebook fans as of April 2018 (in millions)
- Technology brands with the most Facebook fans as of April 2018 (in millions)
- Distribution of Facebook users in the Middle East and North Africa as of 1st half 2014, by age
- Distribution of Facebook users in the Middle East and North Africa as of 1st half 2014, by gender
- Number of Facebook users in Singapore from 2015 to 2022 (in millions)
Premium Statistics
- Compensation of Facebook's leading executive officers from 2011 to 2017 (in million U.S. dollars)
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- Which of the following tech and internet companies and brands do you know, if only by name?
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- Facebook users in Bulgaria 2017, by age of users (in percentage)
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- Facebook users in Poland 2017, by age of users (in percentage)
- On what device do you use Facebook?
- Forecast of Facebook user numbers in Finland from 2015 to 2021 (in million users)
- Percentage of companies with social media corporative accounts in Spain as of 2016, by social network
- Share of Facebook users amongst all nationals in Lebanon from 2013 to 2017
- Penetration of total Facebook accounts in the Gulf Cooperation Council in 2017, by country
- Types of brands followed by Facebook users in Spain in 2015, by product category
- Average Facebook post engagement rates in Myanmar in 2017, by post type
- Average Facebook post engagement rates in Thailand in 2017, by post type
- Distribution of Facebook content published by selected apparel brands in 2016, by type*
- Number of media statements about insurances in Italy from 2018 to 2019, by brand
- Number of Facebook users in Germany in January 2011 and 2014, by age group (in millions)
- Do you use the direct-purchase option when you find an interesting product on social media?
- Number of WeChat official accounts followed by users in China in 2016, by follower scale
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