The mobile search ad revenue in Italy is expected to grow from 447 million U.S. dollars in 2020 to 851.5 million in 2025. An overview of all Digital Markets can be found here. Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
Digital search advertising revenue in Italy from 2017 to 2025, by device
(in million U.S. dollars)
* Estimate. Paid-for-search advertising (SEA) denotes text-based advertisements that are displayed next to or above organic search results in a search engine based on local or keyword-related factors. Google's AdWords is the biggest provider of search advertising on the market. Not included are revenues generated through SEO (search engine optimization). All figures refer to net values. Further information on methodology can be found here.
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Statista. (July 31, 2021). Digital search advertising revenue in Italy from 2017 to 2025, by device (in million U.S. dollars) [Graph]. In Statista. Retrieved August 20, 2022, from https://www.statista.com/statistics/457594/search-ad-revenue-by-device-digital-market-outlook-italy/
Statista. "Digital search advertising revenue in Italy from 2017 to 2025, by device (in million U.S. dollars)." Chart. July 31, 2021. Statista. Accessed August 20, 2022. https://www.statista.com/statistics/457594/search-ad-revenue-by-device-digital-market-outlook-italy/
Statista. (2021). Digital search advertising revenue in Italy from 2017 to 2025, by device (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 20, 2022. https://www.statista.com/statistics/457594/search-ad-revenue-by-device-digital-market-outlook-italy/
Statista. "Digital Search Advertising Revenue in Italy from 2017 to 2025, by Device (in Million U.S. Dollars)." Statista, Statista Inc., 31 Jul 2021, https://www.statista.com/statistics/457594/search-ad-revenue-by-device-digital-market-outlook-italy/
Statista, Digital search advertising revenue in Italy from 2017 to 2025, by device (in million U.S. dollars) Statista, https://www.statista.com/statistics/457594/search-ad-revenue-by-device-digital-market-outlook-italy/ (last visited August 20, 2022)