In 2021, the market value of programmatic advertising in Italy stood at 716 million euros, a 22 percent increase from the 2020 value of 588 million. In the presented period of eight years, the value of the Italian programmatic market grew nearly seven-fold.
Programmatic advertising spending in Italy from 2014 to 2021 (in million euros)
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engage.it. (April 27, 2022). Programmatic advertising spending in Italy from 2014 to 2021 (in million euros) [Graph]. In Statista. Retrieved August 19, 2022, from https://www.statista.com/statistics/619867/programmatic-advertising-market-italy/
engage.it. "Programmatic advertising spending in Italy from 2014 to 2021 (in million euros)." Chart. April 27, 2022. Statista. Accessed August 19, 2022. https://www.statista.com/statistics/619867/programmatic-advertising-market-italy/
engage.it. (2022). Programmatic advertising spending in Italy from 2014 to 2021 (in million euros). Statista. Statista Inc.. Accessed: August 19, 2022. https://www.statista.com/statistics/619867/programmatic-advertising-market-italy/
engage.it. "Programmatic Advertising Spending in Italy from 2014 to 2021 (in Million Euros)." Statista, Statista Inc., 27 Apr 2022, https://www.statista.com/statistics/619867/programmatic-advertising-market-italy/
engage.it, Programmatic advertising spending in Italy from 2014 to 2021 (in million euros) Statista, https://www.statista.com/statistics/619867/programmatic-advertising-market-italy/ (last visited August 19, 2022)