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Social media advertising revenue in Italy from 2016to 2022, by device (in million U.S. dollars)

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Digital Market Outlook: social media ad revenue in Italy 2016-2022, by device The graph presents the social media advertising revenue in Italy in 2016, and provides a forecast thereof until 2022, broken down by device. Mobile social ad revenue in Italy is expected to grow from 292 million U.S. dollars in 2017 to 469 million in 2022. An overview of all Digital Markets can be found here. Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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Description Source More information
The graph presents the social media advertising revenue in Italy in 2016, and provides a forecast thereof until 2022, broken down by device. Mobile social ad revenue in Italy is expected to grow from 292 million U.S. dollars in 2017 to 469 million in 2022. An overview of all Digital Markets can be found here. Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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Release date
December 2017
Region
Italy
Survey time period
2016
Supplementary notes
* Estimate.
Social advertising includes all ad spending generated by online social networks such as Facebook, Twitter or LinkedIn. This does not include revenue generated from membership-subscriptions or premium fees. All figures refer to net values.
Further information on methodology can be found here.

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