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Leading brands in Canada based on positive reputation among consumers 2018
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Leading brands in Canada based on positive reputation among consumers 2018
Percentage of consumers who have a positive opinion of selected brands in Canada as of January 2018
The statistic presents information on the percentage of consumers who had a positive opinion of selected brands in Canada as of January 2018. In the measured period, 87 percent of Canadian consumers had a good opinion about Google, and 84 percent viewed Canadian Tire positively.
Percentage of consumers who have a positive opinion of selected brands in Canada as of January 2018
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Description
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The statistic presents information on the percentage of consumers who had a positive opinion of selected brands in Canada as of January 2018. In the measured period, 87 percent of Canadian consumers had a good opinion about Google, and 84 percent viewed Canadian Tire positively.
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- Release date
- April 2018
- Region
- Canada
- Survey time period
- December 19, 2017 to January 29, 2018
- Number of respondents
- 2,100 respondents
- Age group
- 18 years and older
- Special properties
- based on 234 companies, results show brands with a score of 70 percent and higher
- Method of interview
- Online survey
Source
- Show sources information
- Show publisher information
- Release date
- April 2018
More information
- Region
- Canada
- Survey time period
- December 19, 2017 to January 29, 2018
- Number of respondents
- 2,100 respondents
- Age group
- 18 years and older
- Special properties
- based on 234 companies, results show brands with a score of 70 percent and higher
- Method of interview
- Online survey
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Statistics on "Brands in Canada"
- Leaders
The most important statistics
- Leading brands in Canada in 2018, by brand value (in million Canadian dollars)Leading Canadian brands 2018, by brand value
- Leading authentic brands in Canada as of June 2017 (index score)Canada: leading authentic brands 2017
- Most influential brands in Canada in 2018 (index score)Canada's most influential brands 2018
- Leading company social campaigns supported by adults in Canada in 2017Canada support for brand social campaigns in 2017
- Percentage of consumers who have a positive opinion of selected brands in Canada as of January 2018Leading brands in Canada based on positive reputation among consumers 2018
- Brand loyalty
The most important statistics
- Leading loyalty programs according to consumers in Canada as of February 2018 (index score)Canada: consumers favorite loyalty programs 2018
- Number of memberships in customer loyalty programs in Canada in 2015 and 2017 (in millions)Canada: number of loyalty program memberships 2015-2017
- Distribution of memberships in customer loyalty programs in Canada in 2017, by sectorCanada: distribution of loyalty program memberships 2017, by sector
- Average number of loyalty programs enrolled in per program member in Canada in 2014 and 2017, by typeLoyalty program enrollment per program member in Canada 2014-2017, by type
- Share of consumers who were very satisfied with selected types of loyalty programs in Canada as of February 2017Canadian consumers who were satisfied with loyalty programs 2017, by type
- Most popular stores consumers use regularly for personal care and beauty shopping in Canada as of March 2017* Top personal care and beauty stores at which consumers regularly shop in Canada 2017
- Percentage of consumers who were members of selected loyalty programs in Canada as of January 2016Canada membership of selected loyalty programs 2016
- Leading reasons consumers break up with brands in Canada in 2017 Reasons consumers break up with brands Canada 2017
- Consumer perception
The most important statistics
- Agreement with statements about brands among consumers in Canada in 2017Canadian perceptions on private labels and brand loyalty 2017
- Brand trust and attitude towards product benefits among consumers in Canada as of 2016Brand trust and product benefits perception in Canada 2016
- Canadian internet users' attitude towards stores or brands using location-based technologies to identify them as of October 2016Online Canadians' attitude to location-based technology usage in stores in 2016
- Share of consumers planning on purchasing from local brands during the holiday season in Canada as of September 2016Consumers shopping locally during the holiday season in Canada 2016
- Importance of retailer reputation when shopping during the holiday season in Canada as of September 2016Importance of retailer reputation during the holiday season Canada 2016
- Consumer attitude towards loyalty programs in Canada as of February 2017Canada consumer perception of loyalty programs 2017
- Attributes ranked as very important when buying luxury goods by Canadian consumers as of February 2018Most important attributes when buying luxury goods in Canada in 2018
- Trust
The most important statistics
- Percentage of consumers who would pay more for trusted brand products or services in Canada from 2015 to 2018Share of Canadians willing to pay more for trusted brand products 2015-2018
- Share of consumers who trust in selected brands in Canada in 2017 and 2018Leading trusted brands in Canada 2017-2018
- Percentage of consumers who better recall advertising from trusted brands or companies in Canada as of September 2018Share of consumers who recall ads from trusted brands Canada 2018
- Percentage of consumers who better recall advertising from trusted brands or companies in Canada as of September 2018, by genderShare of consumers who recall ads from trusted brands September 2018, by gender
- Percentage of consumers who would pay more for trusted brand products or services in Canada as of September 2018, by age groupShare of Canadians willing to pay more for trusted brand products 2018, by age
- Percentage of consumers who would pay more for trusted brand products or services in Canada as of September 2018, by genderShare of Canadians willing to pay more for trusted brand products 2018, by gender
- Private vs. brand label
The most important statistics
- Distribution of private label buyers in Canada as of 2016, by household sizeShare of private label buyers in Canada 2016, by household size
- Price advantage of private label compared to national brands in Canada from 2014 to 2016*Private label prices compared to national brands in Canada 2014-2016
- Attitudes towards private labels and name brands among consumers in Canada as of March 2017*Attitudes towards private labels and name brands in Canada 2017
- Frequency of buying private label products among consumers in Canada as of March 2017*Frequency of buying private label products among consumers in Canada 2017
- Private label dollar share of selected consumer packaged goods categories in Canada in 2017Private label dollar share of consumer packaged goods categories in Canada 2017
- Market share of private label health and beauty care (HABA) sales in Canada as of 2017, by product*Share of private label health and beauty market in Canada 2017, by product
- Market share of private label food sales in Canada as of 2017, by category*Share of private label health and beauty market in Canada 2017, by product
- Social media
The most important statistics
- Percentage of consumers who engage with brands on selected social networks in Canada as of June 2016Social media brand engagement among Canadian consumers 2016
- Leading brands on Facebook in Canada as of April 2019, by number of fans (in millions)Most popular brands on Facebook in Canada 2019, by audience
- Leading brands on Twitter in Canada as of April 2019, by number of followers (in 1,000s)Most popular brands on Twitter in Canada 2019, by audience
- Leading brands on YouTube in Canada as of April 2019, by number of video views (in millions)Most popular brands on YouTube in Canada 2019, by video views
- Leading methods of interacting with companies online in Canada as of March 2016Leading methods of consumer online interaction with companies in Canada 2016
- Share of time spent on social network interactions with companies or brands in Canada as of March 2016, by genderShare of time spent communicating with brands on social media 2016, by gender
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- U.S. retail marketers planning to spend more on marketing in 2019, by channel
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- Effect of CSR on purchase decisions in the U.S. 2007-2016
- Most reputable companies ranked by financial performance in Ireland 2018
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Statistics on "Brands in Canada"
- Leading brands in Canada in 2018, by brand value (in million Canadian dollars)
- Leading authentic brands in Canada as of June 2017 (index score)
- Most influential brands in Canada in 2018 (index score)
- Leading company social campaigns supported by adults in Canada in 2017
- Percentage of consumers who have a positive opinion of selected brands in Canada as of January 2018
- Leading loyalty programs according to consumers in Canada as of February 2018 (index score)
- Number of memberships in customer loyalty programs in Canada in 2015 and 2017 (in millions)
- Distribution of memberships in customer loyalty programs in Canada in 2017, by sector
- Average number of loyalty programs enrolled in per program member in Canada in 2014 and 2017, by type
- Share of consumers who were very satisfied with selected types of loyalty programs in Canada as of February 2017
- Most popular stores consumers use regularly for personal care and beauty shopping in Canada as of March 2017*
- Percentage of consumers who were members of selected loyalty programs in Canada as of January 2016
- Leading reasons consumers break up with brands in Canada in 2017
- Agreement with statements about brands among consumers in Canada in 2017
- Brand trust and attitude towards product benefits among consumers in Canada as of 2016
- Canadian internet users' attitude towards stores or brands using location-based technologies to identify them as of October 2016
- Share of consumers planning on purchasing from local brands during the holiday season in Canada as of September 2016
- Importance of retailer reputation when shopping during the holiday season in Canada as of September 2016
- Consumer attitude towards loyalty programs in Canada as of February 2017
- Attributes ranked as very important when buying luxury goods by Canadian consumers as of February 2018
- Percentage of consumers who would pay more for trusted brand products or services in Canada from 2015 to 2018
- Share of consumers who trust in selected brands in Canada in 2017 and 2018
- Percentage of consumers who better recall advertising from trusted brands or companies in Canada as of September 2018
- Percentage of consumers who better recall advertising from trusted brands or companies in Canada as of September 2018, by gender
- Percentage of consumers who would pay more for trusted brand products or services in Canada as of September 2018, by age group
- Percentage of consumers who would pay more for trusted brand products or services in Canada as of September 2018, by gender
- Distribution of private label buyers in Canada as of 2016, by household size
- Price advantage of private label compared to national brands in Canada from 2014 to 2016*
- Attitudes towards private labels and name brands among consumers in Canada as of March 2017*
- Frequency of buying private label products among consumers in Canada as of March 2017*
- Private label dollar share of selected consumer packaged goods categories in Canada in 2017
- Market share of private label health and beauty care (HABA) sales in Canada as of 2017, by product*
- Market share of private label food sales in Canada as of 2017, by category*
- Percentage of consumers who engage with brands on selected social networks in Canada as of June 2016
- Leading brands on Facebook in Canada as of April 2019, by number of fans (in millions)
- Leading brands on Twitter in Canada as of April 2019, by number of followers (in 1,000s)
- Leading brands on YouTube in Canada as of April 2019, by number of video views (in millions)
- Leading methods of interacting with companies online in Canada as of March 2016
- Share of time spent on social network interactions with companies or brands in Canada as of March 2016, by gender
- Most reputable companies in Finland in 2018
- Most reputable car brands in Finland in 2018
- Least reputable companies in Finland in 2018
- Change of opinion on Apple, Google/Alphabet, Microsoft, Amazon and Facebook among Canadian adults as of March 2018
- Ranking of most reputable companies in Sweden in 2016
- Ranking of most reputable companies in Denmark in 2016
- Consumer opinions of Apple in Canada as of March 2018
- Consumer opinions of Facebook in Canada as of March 2018
- Consumer opinions of Google/Alphabet in Canada as of March 2018
- Consumer opinions of Amazon in Canada as of March 2018
- Consumer opinions of Microsoft in Canada as of March 2018
- U.S. internet user sentiment towards Yahoo as a brand as of May 2013
- Reasons social media marketing could damage consumers' opinion of a brand in the United Kingdom (UK) as of July 2013, by gender
- Ways in which consumers define brand trust in their own words in Canada as of March 2014
- Number of fake news causing brand reputation damage in Italy in 2018, by platform
- Share of retail marketers in the United States planning to increase marketing spending on selected channels in 2019
- Sport team sponsor brand with high reputation among sports fans in Canada as of May 2015
- Effect of company's corporate social responsibility (CSR) on consumer purchase decisions in the United States from 2007 to 2016
- Leading companies ranked by financial performance in Ireland in 2018
- Share of brand sociability tools being used by global and world class companies in 2011
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