Canadian perceptions on private labels and brand loyalty 2017

This statistic displays perceptions on brand loyalty in Canada in 2017. Some 95 percent of respondents buy private labels at least some of the time, and 55 percent perceive store brands as being on par with national brands in terms of quality.

Agreement with statements about brands among consumers in Canada in 2017

Share of respondents
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Sources

Release date

February 2018

Region

Canada

Survey time period

2017

Special properties

survey information was not available

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Statistics on "Brands in Canada"

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