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Share of Canadians willing to pay more for trusted brand products 2018, by gender

Percentage of consumers who would pay more for trusted brand products or services in Canada as of September 2018, by gender

Share of Canadians willing to pay more for trusted brand products 2018, by gender The graph presents the percentage of consumers in Canada willing to pay more for trusted brand products or services as of September 2018, broken down by gender. According to the findings, 22 percent of surveyed female Canadians strongly agreed that they would pay more in support of products or services from trusted companies and brands. The same was true for 21 percent of male respondents.
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Percentage of consumers who would pay more for trusted brand products or services in Canada as of September 2018, by gender

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The graph presents the percentage of consumers in Canada willing to pay more for trusted brand products or services as of September 2018, broken down by gender. According to the findings, 22 percent of surveyed female Canadians strongly agreed that they would pay more in support of products or services from trusted companies and brands. The same was true for 21 percent of male respondents.
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