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Percentage of consumers who engage with brands on selected social networks in Canada as of June 2016

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Social media brand engagement among Canadian consumers 2016 The statistic presents the percentage of consumers who engage with brands on selected social networks in Canada as of June 2016. The survey results show that 20 percent of responding Canadians said they engaged with brands on Snapchat, while 29 percent said the same about YouTube.
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Description Source More information
The statistic presents the percentage of consumers who engage with brands on selected social networks in Canada as of June 2016. The survey results show that 20 percent of responding Canadians said they engaged with brands on Snapchat, while 29 percent said the same about YouTube.
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Release date
January 2017
Region
Canada
Survey time period
June 2016
Number of respondents
total survey n = 1,192
Age group
15-34 years
Special properties
English-speaking Canadians who use the social platform
Method of interview
Online survey
Supplementary notes
Question: Do you engage with any brands on social media? Please select 'Yes' or 'No' for each social media platform below. If you do not use that social media platform, please select 'Not Applicable'.

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