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Distribution of programmatic advertising adoption in Europe 2016, by region

Adoption of programmatic advertising technology in Europe in 2016, by region*

by Statista Research Department, last edited Oct 13, 2016
Distribution of programmatic advertising adoption in Europe 2016, by region This statistic displays the distribution of programmatic advertising technology adoption in Europe in 2016, broken down by region. It shows that 95 percent of agencies in Western Europe had adopted programmatic advertising technology.
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Adoption of programmatic advertising technology in Europe in 2016, by region*

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