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Survey on the content marketing budget in Denmark 2015-2017

How much of your overall marketing budget is devoted to content marketing as compared to the last year?

by Julia Stoll, last edited Aug 1, 2017
Survey on the content marketing budget in Denmark 2015-2017 This statistic shows the results of a survey on the content marketing budget in Denmark from 2015 to 2017. During the survey period in 2017, 34 percent of Danish respondents stated that they devoted a larger share of their company's marketing budget to content marketing as compared to the year before. Content marketing is a form of marketing focused on creating informative, advisory and entertaining content for a target audience in order to convince them of one's own company and their offer of service or their own brand.
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How much of your overall marketing budget is devoted to content marketing as compared to the last year?

Significantly larger shareLarger shareSameSmaller shareSignificantly smaller shareDon't know
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Significantly larger shareLarger shareSameSmaller shareSignificantly smaller shareDon't know
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by Julia Stoll, last edited Aug 1, 2017
This statistic shows the results of a survey on the content marketing budget in Denmark from 2015 to 2017. During the survey period in 2017, 34 percent of Danish respondents stated that they devoted a larger share of their company's marketing budget to content marketing as compared to the year before. Content marketing is a form of marketing focused on creating informative, advisory and entertaining content for a target audience in order to convince them of one's own company and their offer of service or their own brand.
Show more
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