U.S. point of sale display marketing budget allocation 2016, by type

Point of purchase (P-O-P) marketing budgets allocation according to CPG merchandising executives in the United States as of June 2016, by type of display

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Release date

July 2016

Region

North America, United States

Survey time period

June 2016

Number of respondents

63 respondents

Special properties

U.S. based CPG merchandising executives

Method of interview

Online survey

Supplementary notes

Question: How do you allocate your P-O-P display spending?

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