Try our corporate solution for free!
+1 (212) 419-5770
esther.shaulova@statista.com

Coronavirus impact on media ad spending in China 2020, by medium

Chinese media advertising market would very likely experience the slowest growth in 2020 due to the coronavirus pandemic. Print ads would suffer the most as the market demand fell during the lockdown period in the country. In comparison, digital ad spending was estimated to reach 81 billion U.S. dollars in China in 2020, with a slightly lower growth rate at 13 percent.

Forecasted total ad spending affected by the coronavirus COVID-19 pandemic in China in 2020, by medium

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% Discount until October 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

March 2020

Region

China

Survey time period

October 2019 to March 2020

Special properties

excluding Hong Kong; digital is excluded in TV, newspaper and magazine; radio excludes off-air radio and digital

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Advertising in China"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.