Share of B2B companies who have a formal marketing plan in place in the United States in 2018

Share of B2B companies with a formal marketing plan in the U.S. in 2018 The statistic presents information on the share of B2B companies who have a formal marketing plan in place in the United States in 2018. It was found that more than 60 percent of responding B2B companies said they did not have a marketing plan in place.
Show more
Loading statistic...
Share of respondents
Yes39%
No61%
Share of respondents
Yes39%
No61%
Download Settings Share
Chart type
Datalabels
Share on Social Media
HTML code to embed chart as PNG (FAQ)
Download started
Please be patient - this may take a moment

Description

Source

More information

The statistic presents information on the share of B2B companies who have a formal marketing plan in place in the United States in 2018. It was found that more than 60 percent of responding B2B companies said they did not have a marketing plan in place.
Show more
Release date
January 2018
Region
United States
Survey time period
2018
Supplementary notes
The source did not provide information on the exact date of survey.
More information
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Register for free

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

Send request

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
B2B marketing
B2B marketing

All Information
in one Presentation

B2B marketing

Everything On "B2B marketing " in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

I think of Statista as Google for researchers. Statista provides you with the information you search for right away.
Dr. Horst Stipp

Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation

Statistics on "B2B marketing "
  • Industry overview
  • Marketing strategies
The most important statistics
  • Marketing effectiveness
  • Content marketing
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics on the topic
Topics
About Statista
Learn more about how Statista can support your business.
Request webinar
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.

News
News