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Return on advertising spending (ROAS) per dollar invested in CPG digital campaigns in the United States from 2013 to 2016
(in U.S. dollars)
CPG digital campaigns ROAS in the U.S. 2013-2016
The graph shows the return on advertising spending (ROAS) per dollar invested in CPG digital campaigns in the United States from 2013 to 2016. For each dollar invested in CPG digital advertising, U.S. advertisers gained 2.82 U.S. dollars in 2016.
Return on advertising spending (ROAS) per dollar invested in CPG digital campaigns in the United States from 2013 to 2016
(in U.S. dollars)
Return on advertising spend in U.S. dollars
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Sources

Release date

September 2017

Region

United States

Survey time period

2013 to 2016

CPG digital campaigns ROAS in the U.S. 2013-2016
The graph shows the return on advertising spending (ROAS) per dollar invested in CPG digital campaigns in the United States from 2013 to 2016. For each dollar invested in CPG digital advertising, U.S. advertisers gained 2.82 U.S. dollars in 2016.
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