According to the survey, the highest expenditure on online shopping was in Germany, nearly 63 billion euros in 2020. Belgium had the lowest spend of the countries analyzed, with consumers spending only five billion euros in the past year..
Consumer spending on buying products online in selected European countries from 2019 to 2020
(in billion euros)
* The report is based on interviews with a total of about 11,000 consumers in Belgium, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Poland, Spain, Sweden and the UK. The number of respondents varies somewhat between the countries. In most of them, the number of respondents was around 1,000. The Nordics are an exception, where the countries are reported as one cohesive region and the number of respondents was just over 500 per country.
Exchange rates used in the survey were applied on May 29, 2018.
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PostNord. (April 29, 2021). Consumer spending on buying products online in selected European countries from 2019 to 2020 (in billion euros) [Graph]. In Statista. Retrieved June 29, 2022, from https://www.statista.com/statistics/955525/e-commerce-spending-in-europe-by-country/
PostNord. "Consumer spending on buying products online in selected European countries from 2019 to 2020 (in billion euros)." Chart. April 29, 2021. Statista. Accessed June 29, 2022. https://www.statista.com/statistics/955525/e-commerce-spending-in-europe-by-country/
PostNord. (2021). Consumer spending on buying products online in selected European countries from 2019 to 2020 (in billion euros). Statista. Statista Inc.. Accessed: June 29, 2022. https://www.statista.com/statistics/955525/e-commerce-spending-in-europe-by-country/
PostNord. "Consumer Spending on Buying Products Online in Selected European Countries from 2019 to 2020 (in Billion Euros)." Statista, Statista Inc., 29 Apr 2021, https://www.statista.com/statistics/955525/e-commerce-spending-in-europe-by-country/
PostNord, Consumer spending on buying products online in selected European countries from 2019 to 2020 (in billion euros) Statista, https://www.statista.com/statistics/955525/e-commerce-spending-in-europe-by-country/ (last visited June 29, 2022)
