Consumer spending on buying products online in Europe 2018-2019

The statistic shows consumer spending on buying products online in selected European countries from 2018 to 2019. According to the survey, the highest expenditure on online shopping was in Germany, more tah 52 billion euros in 2019. Belgium had the lowest spend of the countries analyzed, with consumers spending only 4.2 billion euros in the past year as of 2019.

Consumer spending on buying products online in selected European countries from 2018 to 2019

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Source

Release date

2020

Region

Europe

Survey time period

2018 to 2019

Number of respondents

11,000*

Age group

15-79 years

Special properties

All that have shopped online

Method of interview

Online interview

Supplementary notes

* The report is based on interviews with a total of about 11,000 consumers in Belgium, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Poland, Spain, Sweden and the UK. The number of respondents varies somewhat between the countries. In most of them, the number of respondents was around 1,000. The Nordics are an exception, where the countries are reported as one cohesive region and the number of respondents was just over 500 per country.
Exchange rates used in the survey were applied on May 29, 2018.

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