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Product categories customers would purchase online for the first time Poland 2018

Product categories customers are most likely to buy online for the first time in Poland as of 2018*

Product categories customers would purchase online for the first time Poland 2018 The statistic shows the result of a survey on the product categories that customers are most likely to buy online for the first time according to internet users that do not shop online in Poland as of 2018. According to the survey, 34 percent of respondents answered that if they decide to purchase online for the first time, they will most likely buy products from the "Books, CDs, movies" category.
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Product categories customers are most likely to buy online for the first time in Poland as of 2018*

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The statistic shows the result of a survey on the product categories that customers are most likely to buy online for the first time according to internet users that do not shop online in Poland as of 2018. According to the survey, 34 percent of respondents answered that if they decide to purchase online for the first time, they will most likely buy products from the "Books, CDs, movies" category.
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Release date
June 2018
Region
Poland
Survey time period
March 30 to April 23, 2018
Number of respondents
661 respondents
Age group
15 years and older
Special properties
Internet users who do not shop online
Method of interview
Computer-assisted web interviews (CAWI)
Supplementary notes
* The question was phrased by the source as follows: "Jeśli w przyszłości zdecydowała/byś się kupować przez internet, to jakie produkty by Cię interesowały?" (English: If in the future you decide to buy online, what products would interest you?) The report was prepared by Gemius in cooperation with the Chamber of Digital Economy.
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