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National primetime TV upfront ad sales in the U.S. 2008-2023

National primetime TV upfront ad sales in the United States from 2008/09 to 2022/23 season

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Release date

July 2022

Region

United States

Survey time period

2008 to 2022

Supplementary notes

Figures have been rounded.
Figures prior to 2023 come from earlier MDI reports.
*Data shows the originally ad spend and the adjustments made after cancellations due to COVID-19.
**Forecast.

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Statistics on " TV advertising in the United States "

Statistics on TV advertising in the United States

Overview

7

Leading advertisers

5

Connected TV

8

Consumer attitudes

8

Further related statistics

17
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