Importance of paying with credit card when shopping online in Italy 2017-2019

This graph illustrates the results of a survey on the importance of credit cards as payment method for online purchases in Italy in 2017, 2018, and 2019. The share of regular e-shoppers reporting that the possibility of paying with credit cards is important reached 92 percent in 2019, a significant increase compared to the previous years.

When buying online, is the ability to pay with credit card important for you?

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Source

In cooperation with
DPD
Release date

February 2020

Region

Italy

Survey time period

May 27 to July 10, 2019

Number of respondents

24,258*

Age group

18 years and older

Special properties

regular e-shoppers

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "Which criteria are important for you? ".
* The 2019 edition of the DPDgroup e-shopper barometer report was conducted by GfK from 27 May to 10 July 2019. Blind interviews took place online among 24,258 participants across 21 European countries (Austria, Belgium, Croatia, Czech Republic, Estonia, France, Germany, Hungary, Ireland, Latvia, Italy, Lithuania, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Switzerland, UK) and Russia.
All participants, aged 18 or over, had placed and received at least one online order for physical goods as of January 2019.

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Statistics on "E-commerce in Italy"

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