Share of e-shoppers purchasing fresh food & beverages online in Italy 2023

Published by Statista Research Department, Apr 22, 2024
In Italy, the share of regular e-shoppers purchasing fresh food and/or beverages online increased by 14 percent from 2017 to 2021. In 2022, 24 percent of the respondents reported that they purchased said items online, a significant jump from the 12 percent reported in 2017. In 2023, the figure decreased to 21 percent.

Share of online shoppers in Italy purchasing fresh food and beverages in selected years from 2017 to 2023

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

In cooperation with
Release date

February 2024

Region

Italy

Survey time period

May 31 to July 19, 2023

Number of respondents

1,504 regular e-shoppers

Age group

18 years and older

Special properties

purchases made starting from January 2023

Method of interview

Online survey

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Online grocery market in Italy "

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Online grocery market in Italy

Overview

5

Market trends

4

Players

8

Consumption

8

Further related statistics

20

Further Content: You might find this interesting as well

Statistics

Topics

Online grocery market in ItalyE-commerce in ItalyMobile commerce in ItalyOnline marketplaces in ItalyOnline shopping in Italy
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.