The average ad spending per internet user in the 'Search Advertising' segment of the advertising market in Russia was forecast to continuously increase between 2024 and 2030 by in total 10.2 U.S. dollars (+44.12 percent). After the eighth consecutive increasing year, the average ad spending per internet user is estimated to reach 33.28 U.S. dollars and therefore a new peak in 2030.
Data provided by Statista Market Insights are estimates.Definition: Search Advertising, also called search engine advertising (SEA) or paid search advertising, refers to advertisements displayed on search results pages above or next to the organic search results. Brands can create search advertising campaigns. Paying a fee or bidding will give a better ranking each time targeted audiences search and click on the campaign’s ads. These advertisements are usually text based but can be displayed as images or videos where applicable.
Additional information: Search Advertising comprises advertising spending, users, average revenue per user, and key players. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. Key players in Search Advertising include Google, Bing, Baidu, Amazon, and Alibaba. For more information on the data displayed, use the info button right next to the boxes.
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Statista. (October 29, 2024). Ad spending per internet user of the search advertising market in Russia from 2020 to 2030 (in U.S. dollars) [Graph]. In Statista. Retrieved December 09, 2024, from https://www.statista.com/forecasts/1244686/russia-search-engine-advertising-spending-per-user
Statista. "Ad spending per internet user of the search advertising market in Russia from 2020 to 2030 (in U.S. dollars)." Chart. October 29, 2024. Statista. Accessed December 09, 2024. https://www.statista.com/forecasts/1244686/russia-search-engine-advertising-spending-per-user
Statista. (2024). Ad spending per internet user of the search advertising market in Russia from 2020 to 2030 (in U.S. dollars). Statista. Statista Inc.. Accessed: December 09, 2024. https://www.statista.com/forecasts/1244686/russia-search-engine-advertising-spending-per-user
Statista. "Ad Spending per Internet User of The Search Advertising Market in Russia from 2020 to 2030 (in U.S. Dollars)." Statista, Statista Inc., 29 Oct 2024, https://www.statista.com/forecasts/1244686/russia-search-engine-advertising-spending-per-user
Statista, Ad spending per internet user of the search advertising market in Russia from 2020 to 2030 (in U.S. dollars) Statista, https://www.statista.com/forecasts/1244686/russia-search-engine-advertising-spending-per-user (last visited December 09, 2024)
Ad spending per internet user of the search advertising market in Russia from 2020 to 2030 (in U.S. dollars) [Graph], Statista, October 29, 2024. [Online]. Available: https://www.statista.com/forecasts/1244686/russia-search-engine-advertising-spending-per-user