Share of retailers offering easy wishlisting in the UK in 2018, by segment

As of November 2018, 42 percent of department stores in the United Kingdom offered their customers easy wishlisting without the need to log in their website. This rate was considerably lower for retailers in the DIY & Home category at 20 percent.

Wishlists: share of multichannel retailers with easy wishlisting feature without log-in in the United Kingdom (UK) in 2018, by segment*

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Release date

February 2019


United Kingdom

Survey time period

October 8, 2018 to November 19, 2018.

Number of respondents

200 respondents

Special properties

UK multichannel retailers*

Supplementary notes

* The list of retailers analyzed in this study was compiled so as to include those that have a UK presence, sell online, have a transactional mobile site and sell in physical stores.

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Statistics on "Retail technology in the United Kingdom (UK)"

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