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Opinion on negative product review posting online in India 2019

According to a survey conducted during the pre-festive season in India, a majority of respondents, at 27 percent had negative reviews or ratings for products available online published as it was. On the other hand, 19 percent of consumers thought their low ratings or reviews were not published sometimes. The pre-festive season in the country refers to the annual Hindu festivals of Dusshera and Deepavali when retail sales usually peak.

Opinion on posting negative product review according to consumers across India in 2019

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Source

In cooperation with
LocalCircles
Release date

October 2019

Region

India

Survey time period

August to October 2019

Number of respondents

8,088 respondents

Special properties

across more than 220 districts

Method of interview

Online survey

Supplementary notes

The survey question was phrased as follows: 'How What has been your experience when you post a low rating or a negative review of a product on eCommerce sites/apps?'

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