The 15-second video app TikTok, developed by the Beijing-based company Bytedance, has become one of the most downloaded non-gaming apps in the world between 2016 and 2021. In the fourth quarter of 2021, TikTok achieved approximately 173 million first-time installs. The social video platform generated more than 740 million downloads in 2020, down by 32.5 percent from 981 million first-time installs in 2020.
Number of first-time TikTok installs from 2nd quarter 2016 to 4th quarter 2021 (in millions)
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Statistics on TikTok
Overview
6
- Basic Statistic Media usage in an online minute 2022
- Basic Statistic Global social networks ranked by number of users 2022
- Premium Statistic Leading Android video and streaming apps worldwide 2021, by hours watched
- Basic Statistic Most downloaded mobile apps worldwide 2022
- Premium Statistic Global year-over-year download change in leading mobile apps 2021
- Basic Statistic Fastest global social networks to reach 1 billion MAU 2021
Performance
8
- Premium Statistic Global TikTok iOS DAU 2019-2022
- Premium Statistic Global TikTok iOS MAU 2019-2022
- Premium Statistic Global TikTok Android DAU 2019-2022
- Premium Statistic Global TikTok Android MAU 2019-2022
- Basic Statistic TikTok annual installs 2017-2021
- Premium Statistic TikTok first-time installs per quarter 2016-2021
- Basic Statistic Growth of TikTok Google Play downloads worldwide Q2 2022, by country
- Basic Statistic Growth of TikTok iOS downloads worldwide Q2 2022, by country
Usage and demographics
7
- Premium Statistic Countries with the most TikTok users 2022
- Basic Statistic TikTok penetration in selected countries and territories 2022
- Premium Statistic TikTok: distribution of global audiences 2022, by gender
- Premium Statistic TikTok: distribution of global audiences 2022, by age and gender
- Premium Statistic TikTok user engagement in selected markets 2020-2021
- Premium Statistic Yearly growth of user engagement on TikTok in selected markets 2021
- Premium Statistic Average weekly time spent on TikTok worldwide 2021
Creators and content
7
- Premium Statistic Most popular TikTok users worldwide 2022
- Premium Statistic Highest-paid TikTok stars 2021
- Premium Statistic TikTok leading creators worldwide 2021, by video plays
- Premium Statistic Distribution of global TikTok creators 2022, by age group
- Premium Statistic Distribution of global TikTok creators 2022, by gender
- Premium Statistic TikTok leading hashtags worldwide 2022, by post views
- Premium Statistic TikTok leading hashtags worldwide 2021, by unique users growth
Community guidelines enforcement
6
- Basic Statistic TikTok: videos removed 2020-2022
- Basic Statistic TikTok: videos removed by automation 2020-2022
- Basic Statistic Distribution of videos removed from TikTok worldwide Q3 2022, by reason
- Basic Statistic TikTok: number of videos removed by country Q3 2022
- Basic Statistic TikTok: user data requests from federal agencies & governments H2 2021, by country
- Basic Statistic TikTok: content removal requests from government bodies H2 2021, by country
Douyin usage in China
6
- Premium Statistic Number of monthly active users of main short video apps in China 2022
- Premium Statistic Douyin user number in China 2021-2025
- Premium Statistic Douyin (TikTok) user age distribution in China 2021
- Premium Statistic Most popular types of posts on Douyin (TikTok) 2021
- Premium Statistic Most-followed influencers on Douyin in China 2022
- Premium Statistic Impressions per post of top-tier influencers in China 2021, by channel
Marketing and advertising
5
- Premium Statistic Social media platforms with highest ROI worldwide 2021
- Premium Statistic Social media platforms with highest ROI for B2B marketers worldwide 2021
- Premium Statistic Organic vs. paid social media used by B2C marketers worldwide 2021
- Premium Statistic Fastest growing brands on TikTok worldwide 2021
- Premium Statistic Most mentioned brands on TikTok worldwide 2021
Spotlight: ByteDance brand
5
- Basic Statistic Most valuable technology brands worldwide in 2021
- Premium Statistic Highest valued unicorn companies worldwide 2022
- Premium Statistic Highest valued unicorn companies in China 2022
- Basic Statistic ByteDance: annual revenue 2019-2021
- Premium Statistic Digital advertising revenue for major internet companies 2022-2026
Further related statistics
17
- Brazil: share of TikTok app downloads 2020
- Favorite Chinese cities among Douyin app users in China 2021
- TikTok annual installs 2017-2021
- Leading video player apps in Google Play in Denmark 2020, by downloads
- Leading video player apps in Google Play in Norway 2020, by downloads
- U.S. adults who think TikTok should be banned in the U.S. 2020, by age
- TikTok video content reach among U.S. internet users 2019
- TikTok penetration worldwide 2019, by region
- Leading non-gaming Android app publishers in Sweden 2022, by downloads
- Leading non-gaming Android app publishers in Germany 2022, by downloads
- Leading non-gaming Android app publishers in Norway 2022, by downloads
- Usage locations of LINE Kids Video users 2014
- Leading non-gaming Android app publishers in Switzerland 2022, by downloads
- Leading non-gaming Android app publishers in Denmark 2022, by downloads
- Global downloads of language learning app Memrise 2015-2021, by region
- Top grossing dating apps in Poland 2022
- Microsoft apps: most downloaded worldwide Q2 2022
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Statistics
- Brazil: share of TikTok app downloads 2020
- Favorite Chinese cities among Douyin app users in China 2021
- TikTok annual installs 2017-2021
- Leading video player apps in Google Play in Denmark 2020, by downloads
- Leading video player apps in Google Play in Norway 2020, by downloads
- U.S. adults who think TikTok should be banned in the U.S. 2020, by age
- TikTok video content reach among U.S. internet users 2019
- TikTok penetration worldwide 2019, by region
- Leading non-gaming Android app publishers in Sweden 2022, by downloads
- Leading non-gaming Android app publishers in Germany 2022, by downloads
- Leading non-gaming Android app publishers in Norway 2022, by downloads
- Usage locations of LINE Kids Video users 2014
- Leading non-gaming Android app publishers in Switzerland 2022, by downloads
- Leading non-gaming Android app publishers in Denmark 2022, by downloads
- Global downloads of language learning app Memrise 2015-2021, by region
- Top grossing dating apps in Poland 2022
- Microsoft apps: most downloaded worldwide Q2 2022
Sensor Tower. (January 13, 2022). Number of first-time TikTok installs from 2nd quarter 2016 to 4th quarter 2021 (in millions) [Graph]. In Statista. Retrieved January 31, 2023, from https://www.statista.com/statistics/1078692/china-tiktok-worldwide-downloads-quarterly/
Sensor Tower. "Number of first-time TikTok installs from 2nd quarter 2016 to 4th quarter 2021 (in millions)." Chart. January 13, 2022. Statista. Accessed January 31, 2023. https://www.statista.com/statistics/1078692/china-tiktok-worldwide-downloads-quarterly/
Sensor Tower. (2022). Number of first-time TikTok installs from 2nd quarter 2016 to 4th quarter 2021 (in millions). Statista. Statista Inc.. Accessed: January 31, 2023. https://www.statista.com/statistics/1078692/china-tiktok-worldwide-downloads-quarterly/
Sensor Tower. "Number of First-time Tiktok Installs from 2nd Quarter 2016 to 4th Quarter 2021 (in Millions)." Statista, Statista Inc., 13 Jan 2022, https://www.statista.com/statistics/1078692/china-tiktok-worldwide-downloads-quarterly/
Sensor Tower, Number of first-time TikTok installs from 2nd quarter 2016 to 4th quarter 2021 (in millions) Statista, https://www.statista.com/statistics/1078692/china-tiktok-worldwide-downloads-quarterly/ (last visited January 31, 2023)
Number of first-time TikTok installs from 2nd quarter 2016 to 4th quarter 2021 (in millions) [Graph], Sensor Tower, January 13, 2022. [Online]. Available: https://www.statista.com/statistics/1078692/china-tiktok-worldwide-downloads-quarterly/