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Guatemala: largest telco digital advertisers 2020

Tigo - a brand of Millicom International Cellular - was the largest digital advertiser among telecommunication companies in the country in June 2020, accounting for 33.36 percent of the industry's digital ad spend. Netflix ranked second with 10.85 percent of the digital ad spend.

Largest advertisers among telecommunications companies in Guatemala in June 2020, by digital ad spend share

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Source

Release date

July 2020

Region

Guatemala

Survey time period

June 2020

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