The statistic above contains figures on digital display and search advertising expenditure in the United States in 2014, as well as a forecast until 2019. According to the source, 46.69 billion U.S. dollars will be spent on digital display advertising and 40.6 billion U.S. dollars on search advertising in the U.S. in 2019.
Display vs. search advertising spending in the United States from 2014 to 2019
(in billion U.S. dollars)
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Statistics on "Digital advertising formats in the U.S."
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eMarketer. (January 11, 2016). Display vs. search advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars) [Graph]. In Statista. Retrieved August 08, 2020, from https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/
eMarketer. "Display vs. search advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars)." Chart. January 11, 2016. Statista. Accessed August 08, 2020. https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/
eMarketer. (2016). Display vs. search advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: August 08, 2020. https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/
eMarketer. "Display Vs. Search Advertising Spending in The United States from 2014 to 2019 (in Billion U.S. Dollars)." Statista, Statista Inc., 11 Jan 2016, https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/
eMarketer, Display vs. search advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/ (last visited August 08, 2020)
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