The statistic above contains figures on digital display and search advertising expenditure in the United States in 2014, as well as a forecast until 2019. According to the source, 46.69 billion U.S. dollars will be spent on digital display advertising and 40.6 billion U.S. dollars on search advertising in the U.S. in 2019.
Display vs. search advertising spending in the United States from 2014 to 2019
(in billion U.S. dollars)
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eMarketer. (January 11, 2016). Display vs. search advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars) [Graph]. In Statista. Retrieved March 31, 2020, from https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/
eMarketer. "Display vs. search advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars)." Chart. January 11, 2016. Statista. Accessed March 31, 2020. https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/
eMarketer. (2016). Display vs. search advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: March 31, 2020. https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/
eMarketer. "Display Vs. Search Advertising Spending in The United States from 2014 to 2019 (in Billion U.S. Dollars)." Statista, Statista Inc., 11 Jan 2016, https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/
eMarketer, Display vs. search advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/ (last visited March 31, 2020)
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