out of four global male internet users aged 16-34 had purchased digital content in the past month. Although the numbers were very similar, males in every age group purchased more digital content. Younger age groups around the world were also more likely to purchase digital content than older generations.
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Share of internet users paying each month for digital content worldwide as of 3rd quarter 2023, by age and gender
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The source adds the following information: "Digital content includes online access to, downloads of, and subscriptions to a broad range of digital content, including movies, music, TV shows, streaming services, news services, E-books and magazines, video games, in-app purchases, software, dating services, and digital gifts."
The source does not specify the number of respondents.
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DataReportal, & We Are Social, & Hootsuite. (January 31, 2024). Share of internet users paying each month for digital content worldwide as of 3rd quarter 2023, by age and gender [Graph]. In Statista. Retrieved August 15, 2025, from https://www.statista.com/statistics/1212155/share-of-internet-user-who-paid-for-digital-content/
DataReportal, und We Are Social, und Hootsuite. "Share of internet users paying each month for digital content worldwide as of 3rd quarter 2023, by age and gender." Chart. January 31, 2024. Statista. Accessed August 15, 2025. https://www.statista.com/statistics/1212155/share-of-internet-user-who-paid-for-digital-content/
DataReportal, We Are Social, Hootsuite. (2024). Share of internet users paying each month for digital content worldwide as of 3rd quarter 2023, by age and gender. Statista. Statista Inc.. Accessed: August 15, 2025. https://www.statista.com/statistics/1212155/share-of-internet-user-who-paid-for-digital-content/
DataReportal, and We Are Social, and Hootsuite. "Share of Internet Users Paying Each Month for Digital Content Worldwide as of 3rd Quarter 2023, by Age and Gender." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/1212155/share-of-internet-user-who-paid-for-digital-content/
DataReportal & We Are Social & Hootsuite, Share of internet users paying each month for digital content worldwide as of 3rd quarter 2023, by age and gender Statista, https://www.statista.com/statistics/1212155/share-of-internet-user-who-paid-for-digital-content/ (last visited August 15, 2025)
Share of internet users paying each month for digital content worldwide as of 3rd quarter 2023, by age and gender [Graph], DataReportal, & We Are Social, & Hootsuite, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/1212155/share-of-internet-user-who-paid-for-digital-content/
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