In the fiscal year 2022 (spanning from November 2021 to October 2022), Royal Bank of Canada (RBC) invested 667 million Canadian dollars marketing and public relations. A year earlier, the spending stood at 530 million dollars. RBC was the most valuable Canadian brand of 2022, with a brand value of 23.55 billion Canadian dollars.
Marketing and public relations spending of Royal Bank of Canada (RBC) in fiscal years 2021 and 2022
(in million Canadian dollars)
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Royal Bank of Canada. (November 29, 2022). Marketing and public relations spending of Royal Bank of Canada (RBC) in fiscal years 2021 and 2022 (in million Canadian dollars) [Graph]. In Statista. Retrieved September 19, 2024, from https://www.statista.com/statistics/1350991/rbc-marketing-spending/
Royal Bank of Canada. "Marketing and public relations spending of Royal Bank of Canada (RBC) in fiscal years 2021 and 2022 (in million Canadian dollars) ." Chart. November 29, 2022. Statista. Accessed September 19, 2024. https://www.statista.com/statistics/1350991/rbc-marketing-spending/
Royal Bank of Canada. (2022). Marketing and public relations spending of Royal Bank of Canada (RBC) in fiscal years 2021 and 2022 (in million Canadian dollars) . Statista. Statista Inc.. Accessed: September 19, 2024. https://www.statista.com/statistics/1350991/rbc-marketing-spending/
Royal Bank of Canada. "Marketing and Public Relations Spending of Royal Bank of Canada (Rbc) in Fiscal Years 2021 and 2022 (in Million Canadian Dollars) ." Statista, Statista Inc., 29 Nov 2022, https://www.statista.com/statistics/1350991/rbc-marketing-spending/
Royal Bank of Canada, Marketing and public relations spending of Royal Bank of Canada (RBC) in fiscal years 2021 and 2022 (in million Canadian dollars) Statista, https://www.statista.com/statistics/1350991/rbc-marketing-spending/ (last visited September 19, 2024)
Marketing and public relations spending of Royal Bank of Canada (RBC) in fiscal years 2021 and 2022 (in million Canadian dollars) [Graph], Royal Bank of Canada, November 29, 2022. [Online]. Available: https://www.statista.com/statistics/1350991/rbc-marketing-spending/