The number of unique visitors to sales and promotional social media content in the U.S. grew around 31 percent between 2021 and 2022. In October 2022, some 144 million unique visitors were recorded for sales and promotional content on social media in the United States.
Number of unique visitors to sales and promotional content on social media in the United States in October 2021 and October 2022 (in millions)
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
10
- Premium Statistic Devices used for online shopping in Spain 2023
- Premium Statistic Most used social networks by online marketplace shoppers in Spain 2023
- Premium Statistic Change in digital shopping behavior after COVID-19 in Chile 2020-2022
- Premium Statistic Devices used by digital buyers to purchase goods online Australia 2022
- Premium Statistic Global online shopper conversion rate 2022, by region and device
- Premium Statistic Main devices for buying fashion online in Spain 2023
- Premium Statistic E-commerce increase due to COVID-19 in Europe 2020-2021, by country
- Premium Statistic Projected usage of selected retailers' apps for holiday shopping in the U.S. 2021
- Premium Statistic Main reasons why U.S. consumers chose to shop online 2021
- Premium Statistic Main reasons why global consumers chose to shop online 2021
About the region
10
- Basic Statistic E-commerce conversion rate on holiday shopping days in the U.S. 2023, by device
- Premium Statistic Forecast Cyber Five online retail sales in the U.S.2023
- Premium Statistic Social commerce GMV in the U.S. 2023-2028
- Premium Statistic Social commerce platforms most used by digital shoppers in the U.S. 2023, by age
- Premium Statistic U.S. online shopper conversion rate 2021-2022, by device
- Premium Statistic Retail m-commerce growth in the U.S. 2019-2027
- Premium Statistic Proximity mobile payment user figure in the U.S. 2019-2020, with forecasts to 2025
- Premium Statistic Proximity mobile payment penetration rate in the U.S. in 2020, with forecasts to 2025
- Basic Statistic Retailer-branded app usage among U.S. holiday shoppers 2017
- Basic Statistic Retailer-branded app usage among U.S. holiday shoppers 2017, by age group
Other regions
9
- Premium Statistic Mobile shopping penetration in the Nordics 2021-2023
- Basic Statistic Quarterly mobile shopping sales in South Korea 2013-2023
- Premium Statistic E-commerce sales in Mexico 2021-2025
- Premium Statistic Consumers who bought an item on social media in the UK 2022, by generation
- Premium Statistic Mobile device usage for e-shopping in European countries 2020-2021
- Premium Statistic Asia: reasons for shoppers to prefer desktop to mobile retail 2014
- Basic Statistic India digital shopping usage 2015, by category
- Premium Statistic Share of individuals who had shopped via mobile device in Belgium 2020, by gender
- Premium Statistic Online shopping device usage in Ecuador 2021
Related statistics
10
- Premium Statistic Revenue growth of the fashion e-commerce industry in the U.S. 2020-2029
- Basic Statistic Etsy: self-identification of sellers 2022
- Premium Statistic Quarterly U.S. mobile e-commerce spending 2019-2022
- Premium Statistic Reasons to shop online in the UK 2022, by level of importance
- Basic Statistic Revenue of the e-commerce industry in the U.S. 2019-2029
- Basic Statistic Etsy: U.S. corporate demography 2022, by ethnicity
- Basic Statistic eBay: gross merchandise volume 2007-2022
- Basic Statistic eBay: annual operating income 2015-2022
- Basic Statistic Etsy: mobile share of gross merchandise sales 2013-2022
- Basic Statistic eBay: annual EBIT 2015-2022
Further related statistics
10
- Leading online retailers in Southeast Asia 2020, by monthly visits
- Use of smartphones by shoppers in retail stores in Italy in 2015
- Unique visitors to most popular online retailers in India 2014
- India: leading e-commerce categories 2013, by sales
- Social network usage for news access worldwide 2019-2023
- Social network profile creation in the UK 2010-2020, by socio-economic group
- Consumer electronics: Online purchasing in Great Britain 2020, by demographic
- Computer software: Online purchasing in Great Britain 2020, by age group
- Travel arrangements: Online purchasing in Great Britain 2019, by demographic
- Leading trends in technology in restaurants in the U.S. 2015*
Further Content: You might find this interesting as well
Statistics
- Leading online retailers in Southeast Asia 2020, by monthly visits
- Use of smartphones by shoppers in retail stores in Italy in 2015
- Unique visitors to most popular online retailers in India 2014
- India: leading e-commerce categories 2013, by sales
- Social network usage for news access worldwide 2019-2023
- Social network profile creation in the UK 2010-2020, by socio-economic group
- Consumer electronics: Online purchasing in Great Britain 2020, by demographic
- Computer software: Online purchasing in Great Britain 2020, by age group
- Travel arrangements: Online purchasing in Great Britain 2019, by demographic
- Leading trends in technology in restaurants in the U.S. 2015*
comScore. (January 27, 2023). Number of unique visitors to sales and promotional content on social media in the United States in October 2021 and October 2022 (in millions) [Graph]. In Statista. Retrieved May 16, 2024, from https://www.statista.com/statistics/1369521/us-unique-visitors-sales-promotion-content-social-media/
comScore. "Number of unique visitors to sales and promotional content on social media in the United States in October 2021 and October 2022 (in millions)." Chart. January 27, 2023. Statista. Accessed May 16, 2024. https://www.statista.com/statistics/1369521/us-unique-visitors-sales-promotion-content-social-media/
comScore. (2023). Number of unique visitors to sales and promotional content on social media in the United States in October 2021 and October 2022 (in millions). Statista. Statista Inc.. Accessed: May 16, 2024. https://www.statista.com/statistics/1369521/us-unique-visitors-sales-promotion-content-social-media/
comScore. "Number of Unique Visitors to Sales and Promotional Content on Social Media in The United States in October 2021 and October 2022 (in Millions)." Statista, Statista Inc., 27 Jan 2023, https://www.statista.com/statistics/1369521/us-unique-visitors-sales-promotion-content-social-media/
comScore, Number of unique visitors to sales and promotional content on social media in the United States in October 2021 and October 2022 (in millions) Statista, https://www.statista.com/statistics/1369521/us-unique-visitors-sales-promotion-content-social-media/ (last visited May 16, 2024)
Number of unique visitors to sales and promotional content on social media in the United States in October 2021 and October 2022 (in millions) [Graph], comScore, January 27, 2023. [Online]. Available: https://www.statista.com/statistics/1369521/us-unique-visitors-sales-promotion-content-social-media/