Between January and June 2023 in the United States, TikTok influencers with an audience of between five and 10 thousand followers had an average engagement rate of 76.23 percent. This was the highest among all influencers using the platform. TikTok influencers with over one million followers achieved an engagement rate of 12.69 percent.
Engagement rates of influencers on TikTok in the United States in 1st half 2023, by number of followers
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Affable.ai. (June 14, 2023). Engagement rates of influencers on TikTok in the United States in 1st half 2023, by number of followers [Graph]. In Statista. Retrieved November 08, 2024, from https://www.statista.com/statistics/1400217/tiktok-engagement-influencers-followers/
Affable.ai. "Engagement rates of influencers on TikTok in the United States in 1st half 2023, by number of followers." Chart. June 14, 2023. Statista. Accessed November 08, 2024. https://www.statista.com/statistics/1400217/tiktok-engagement-influencers-followers/
Affable.ai. (2023). Engagement rates of influencers on TikTok in the United States in 1st half 2023, by number of followers. Statista. Statista Inc.. Accessed: November 08, 2024. https://www.statista.com/statistics/1400217/tiktok-engagement-influencers-followers/
Affable.ai. "Engagement Rates of Influencers on Tiktok in The United States in 1st Half 2023, by Number of Followers." Statista, Statista Inc., 14 Jun 2023, https://www.statista.com/statistics/1400217/tiktok-engagement-influencers-followers/
Affable.ai, Engagement rates of influencers on TikTok in the United States in 1st half 2023, by number of followers Statista, https://www.statista.com/statistics/1400217/tiktok-engagement-influencers-followers/ (last visited November 08, 2024)
Engagement rates of influencers on TikTok in the United States in 1st half 2023, by number of followers [Graph], Affable.ai, June 14, 2023. [Online]. Available: https://www.statista.com/statistics/1400217/tiktok-engagement-influencers-followers/