Netflix is unsurprisingly the most popular video streaming platform in the United States. As of May 2021, the share of households using the service amounted to 62 percent. Second was Amazon Prime Video with 54 percent of people interviewed stated to use it. Content from the free, ad-supported, and rebranded service Paramount+ was watched by 10 percent of U.S. consumers.
Share of households using or subscribing to selected video streaming platforms in the United States as of May 2021, by service
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eMarketer. (August 23, 2021). Share of households using or subscribing to selected video streaming platforms in the United States as of May 2021, by service [Graph]. In Statista. Retrieved September 27, 2022, from https://www.statista.com/statistics/274192/streaming-services-penetration-rates-in-the-us/
eMarketer. "Share of households using or subscribing to selected video streaming platforms in the United States as of May 2021, by service." Chart. August 23, 2021. Statista. Accessed September 27, 2022. https://www.statista.com/statistics/274192/streaming-services-penetration-rates-in-the-us/
eMarketer. (2021). Share of households using or subscribing to selected video streaming platforms in the United States as of May 2021, by service. Statista. Statista Inc.. Accessed: September 27, 2022. https://www.statista.com/statistics/274192/streaming-services-penetration-rates-in-the-us/
eMarketer. "Share of Households Using or Subscribing to Selected Video Streaming Platforms in The United States as of May 2021, by Service." Statista, Statista Inc., 23 Aug 2021, https://www.statista.com/statistics/274192/streaming-services-penetration-rates-in-the-us/
eMarketer, Share of households using or subscribing to selected video streaming platforms in the United States as of May 2021, by service Statista, https://www.statista.com/statistics/274192/streaming-services-penetration-rates-in-the-us/ (last visited September 27, 2022)
