UK banking service survey: client opinion on the 'Socially Engaging' bank, by age

Bank customer opinion on usage of the 'Socially Engaging' bank in the United Kingdom (UK) in 2014, by age group

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Source

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Release date

July 2014

Region

United Kingdom

Survey time period

March 2014

Number of respondents

3,604 respondents

Age group

18 years and older

Special properties

Current account holders

Method of interview

Online survey

Supplementary notes

Responses to the survey question: ‘Would you consider using any of the following types of financial services provider?'
The ‘Socially Engaging’ bank: encourages customers to share comments and feedback on products and services/ encourages customers to engage with other customers, sharing views and tips/ uses data from banking and social media activity to offer the customer relevant deals, products and services

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