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Allocation of marketing technology budget 2016, by target

Distribution of marketing technology budgets in North America and United Kingdom in 2016, by target

by Statista Research Department, last edited Nov 15, 2016
Allocation of marketing technology budget 2016, by target The graph shows a distribution of marketing technology budgets in North America and United Kingdom in 2016, by segment. Based on results of a survey carried out in October 2016 among 377 marketers at companies with more than $250 million of annual revenue, it was found that 20 percent of MarTech budgets were spent on marketing software as a service in 2016.
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Distribution of marketing technology budgets in North America and United Kingdom in 2016, by target

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