The graph shows information on brand advertising recall among internet users in the United States as of July 2015, broken down by ad format and device. According to the research, full-screen interactive formats, such as PageGrabber X or ScreenShift had a higher recall on tablets, with 45 percent of respondents remembering brands advertised with these formats.
Brand advertising recall among internet users in the United States as of July 2015, by ad format and device
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$59 USD $39 USD / Month *
in the first 12 months
Professional Account
Full access
Corporate solution including all features.
* Prices do not include sales tax.
Statistics on Digital advertising in North America
North America
7
- Premium Statistic Digital advertising spending in North America 2017-2026
- Premium Statistic Digital ad spend growth in North America 2018-2026
- Premium Statistic Digital ad spend in North America 2022, by format
- Premium Statistic Digital ad spend growth in North America 2022, by format
- Premium Statistic Digital advertising spending in North America 2022, by country
- Premium Statistic GoogleAds CPC in North America 2022, by country
- Premium Statistic Programmatic ad spend in North America 2021, by country
Canada
8
- Premium Statistic Canada: internet ad revenue 2003-2021
- Premium Statistic Growth of digital advertising spending in Canada 2021-2025
- Premium Statistic Share of digital in ad spend in Canada 2020-2022
- Premium Statistic Canada internet ad revenue 2021, by type
- Premium Statistic Digital ad spend growth in Canada 2021, by format
- Premium Statistic Canada internet ad revenue 2021, by category
- Premium Statistic Programmatic ad spend in Canada 2017-2026
- Premium Statistic Attitudes towards online advertising in Canada 2022
Mexico
7
- Premium Statistic Mexico: digital advertising spending 2014-2021
- Premium Statistic Digital ad spend growth in Mexico 2020-2021
- Premium Statistic Mexico: digital ad spending 2015-2020, by format
- Premium Statistic Mexico: digital ad spend growth 2021, by format
- Premium Statistic Mexico: digital ad spend 2022, by industry
- Premium Statistic Mexico: programmatic ad spend 2017-2026
- Premium Statistic Attitudes towards online advertising in Mexico 2022
United States
8
- Premium Statistic Online marketing spending in the U.S. 2018-2022
- Premium Statistic Growth of digital advertising in the U.S. 2016-2021
- Premium Statistic Digital Market Outlook: digital advertising spending in the U.S. 2017-2026, by format
- Premium Statistic Growth of digital advertising revenue in the U.S. 2020-2022, by format
- Premium Statistic Digital ad spend in the U.S. 2022, by industry
- Premium Statistic Digital ad spend growth in the U.S. 2022, by industry
- Premium Statistic Programmatic display ad spending in the U.S. 2019-2023
- Premium Statistic Mobile ad spend in the U.S. 2017-2026, by format
Further related statistics
13
- Digital ad recall by U.S. internet users 2015, by format and device
- China's native advertising market revenue 2013-2020
- China's native advertising market revenue growth 2014-2020
- Native ad revenue share in online advertising in China 2013-2020
- Digital advertising budget share in Ukraine 2017-2020, by format
- Peru: search ad spend 2018-2021
- Peru: email ad spend 2018-2021
- Peru: video ad spend 2018-2021
- Digital ads vs print or TV ads: perceived influence on UK buyers in 2012, by age
- Peru: social advertising 2018-2021
- Peru: display advertising 2018-2021
- Peru: attention grabbing ad formats 2020
- Canada consumer recall of socially responsible companies 2019
Further Content: You might find this interesting as well
Statistics
- Digital ad recall by U.S. internet users 2015, by format and device
- China's native advertising market revenue 2013-2020
- China's native advertising market revenue growth 2014-2020
- Native ad revenue share in online advertising in China 2013-2020
- Digital advertising budget share in Ukraine 2017-2020, by format
- Peru: search ad spend 2018-2021
- Peru: email ad spend 2018-2021
- Peru: video ad spend 2018-2021
- Digital ads vs print or TV ads: perceived influence on UK buyers in 2012, by age
- Peru: social advertising 2018-2021
- Peru: display advertising 2018-2021
- Peru: attention grabbing ad formats 2020
- Canada consumer recall of socially responsible companies 2019
eMarketer, & Undertone. (August 4, 2015). Brand advertising recall among internet users in the United States as of July 2015, by ad format and device [Graph]. In Statista. Retrieved January 31, 2023, from https://www.statista.com/statistics/451566/brand-ad-recall-usa-format-and-device/
eMarketer, und Undertone. "Brand advertising recall among internet users in the United States as of July 2015, by ad format and device." Chart. August 4, 2015. Statista. Accessed January 31, 2023. https://www.statista.com/statistics/451566/brand-ad-recall-usa-format-and-device/
eMarketer, Undertone. (2015). Brand advertising recall among internet users in the United States as of July 2015, by ad format and device. Statista. Statista Inc.. Accessed: January 31, 2023. https://www.statista.com/statistics/451566/brand-ad-recall-usa-format-and-device/
eMarketer, and Undertone. "Brand Advertising Recall among Internet Users in The United States as of July 2015, by Ad Format and Device." Statista, Statista Inc., 4 Aug 2015, https://www.statista.com/statistics/451566/brand-ad-recall-usa-format-and-device/
eMarketer & Undertone, Brand advertising recall among internet users in the United States as of July 2015, by ad format and device Statista, https://www.statista.com/statistics/451566/brand-ad-recall-usa-format-and-device/ (last visited January 31, 2023)
Brand advertising recall among internet users in the United States as of July 2015, by ad format and device [Graph], eMarketer, & Undertone, August 4, 2015. [Online]. Available: https://www.statista.com/statistics/451566/brand-ad-recall-usa-format-and-device/