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Digital Market Outlook: banner advertising revenue worldwide 2015-2021, by device

Digital banner advertising revenue worldwide from 2015 to 2021, by device

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Source

Release date

July 2016

Region

Worldwide

Survey time period

2016

Supplementary notes

* Estimate.
Banner advertising is one of the most common forms of digital advertising. Banners come in various shapes, sizes formats and are displayed on a website accessed via desktop PCs or in a mobile-enabled website or app. This includes banners, buttons, skyscrapers, overlays, interstitials and pop-ups which usually link to a landing-page of the advertiser. This definition excludes video ads. All figures refer to net values.
Further information on methodology can be found here.

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