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Minimum value consumers motivated to redeem coupons in the UK 2011-2014

This statistic illustrates the minimum value at which consumers feel motivated to redeem coupons in the United Kingdom from 2011 to 2014. According to the annual surveys, UK consumers are most likely to redeem coupons valued at least one or five British pounds. The share of respondents motivated to redeem five pound and one pound coupons increased by around 40 percentage points between 2011 and 2012.

Is there a minimum face value below which you are not motivated to save and redeem coupons?

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Source

Release date

March 2015

Region

United Kingdom

Survey time period

2011 to 2014

Number of respondents

1180*

Special properties

Adult consumers

Method of interview

Online survey

Supplementary notes

* 2014 survey; n (2013) = 1072; n (2012) = 1140. Number of respondents in 2011 not given.
Surveys were conducted during July and August of each year.

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Statistics on "Coupon market in the United States"

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